Ashore

Ok I absolutely love this, but it’s not me at all. At first there’s a blast of sea air (I grew up next to the ocean, this smacks you in the face with the smell just like being a kid arriving at the beach and excitedly opening the car door to rush out onto the sand) it’s fresh, briny and clean, with a bright sappy green background that feels like clover crushed underfoot, and a very faint hint of a pleasant masculine soapy scent that reminds me of the Imperial Leather soap my Grandad always used. It’s like a windy, clear summer afternoon. About half an hour in, it softens, the tender crushed greens vanish but are replaced by a sappy resinous eucalypt note, it’s both rich and fresh and smells like the real tree, not a sharp medicinal cleaning product at all. As it develops I get a faintly woody, dry grass parched warm forest floor scent, like a eucalyptus glade on a hot day. There are hints of a fatty, rich, waxy jasmine plant, no real sweetness and not just the flower but the whole plant, it’s very green and bright and warm and fresh, a slight astringency that reminds me of a freshly torn jasmine leaf. Later on I get inscence, sandalwood and a slight dry mossy undertone, still with woody warm eucalyptus trees and the clean masculine soapy note lingers. There’s also a note that comes and goes that reminds me of the slightly confronting smell of seashells gathered a couple of days ago that you forgot to wash out straight away - it’s sharp and pungent and a little rotten but not exactly unpleasant, just strong and on the verge of being truly rank. It finishes with the soft scent of sun warmed timber decking, those same slightly spicy soapy notes, and a very sexy hint of that musky smell you get from someone who has just gone for a run outside wearing freshly washed running gear and has just arrived back, still wet with sweat and smelling strong but it’s a healthy, pleasing smell, no trace of anything stale, bacterial, funky or sour. Overall I really enjoyed this, but it doesn’t suit my personality at all. I’d definitely be happy to have a small decant to wear on beachy, active holidays, and I think this would be a gorgeous everyday scent for an outdoorsy, masculine sort to wear on warm spring and summer days that aren’t humid or sticky.

There was a white floral a long time ago that smelled very similar to this, and oddly enough I cannot remember what it was. Usually I will covet a fragrance and never forget it until I own it or I no longer like it. It is driving me a little crazy actually. Anyway, after my absolute love affair with Meander from Amouage, I encouraged my mother and a dear friend to come with me to the Amouage counter at Neiman’s to play a bit. Our assistant was SO lovely and knowledgeable, and she sprayed sample cards of a few different frags based on what we like to wear. One that she sprayed for me was Ashore. Mom and I both liked the card well enough to spray our wrists, but our chemistries worked VERY differently with this frag. On mom, she started to smell kind of awful, like an “old lady”, just all powder and that weird neroli-candy corn-metal smell that happens so much on ME. My chemistry for once responded with a “WE HAVE A WINNER” though! I didn’t experience any weirdness in going through the initial spray to drydown. I smelled lovely all day with this fragrance. The jasmine remained front and center, a creamy, silky dance. There was at no point any indole, and I never felt headache-y or like I was knocking anyone over with my scent. If you’ve ever driven on a back road with your windows down and you get this whiff of something floral and beautiful and springy, that’s what this was like for me all day long. It was so timeless and classy and subtle yet prominent enough to not be “invisible”. I felt like I needed to be wearing all white and more expensive clothes. I smelled expensive. *laugh* I’m on the fence about this fragrance being as pricey as it is and whether it is worth it. Worth is of course always subjective, and for most people, this probably is not unique enough to justify purchasing Ashore. Gucci Bloom is similar enough for most people, and I know there’s other perfumes at lower price points that smell similar as well. However, since I struggle with white florals balancing just right on my skin but loving them and WANTING a good one, I kinda think I’ll need to buy a bottle of this soon. It’s just so pretty and luxurious without being obtrusive.

Ashore by Amouage is an overlooked gem from the house of way bigger personalities. But Ashore isn’t created to be a look-at-me nepo baby style fragrance, it’s an elegant and classic Oriental-floral that’s deliberately understated. Wearing it made me exclaim “it’s simply charming” in its clean and effortless naturalistic femininity. So what does it smell like? It’s like the innocent jasmine found in Cigarettes Et Jasmin (but without the cigarettes) plus salty ambergris which completely removes the indoles and adds a savoury anchor to ground the white florals. The spicy/citrusy resinous olibanum, smooth woody sandalwood and salty/dry slightly bitter turmeric adds more grounding to the base again so it’s not a heady screechy non-green jasmine, it’s more like a creamy lily-of-the-valley floral. Ashore is soft and elegant without being vintage as it’s fresh and clean-powdery. I almost immediately bought a full bottle but... after the first 2 hours Ashore sinks far away to a skin-scent and remains that way for the next 8 hours. I had to ask my boyfriend to smell my neck to tell me if he smelt anything at all and he remarked “you smell like you’ve just had a wash” which is a good thing to smell like, considering I hadn’t. Ashore is the perfect vacation scent for when it’s tropical and sunny and you don’t want to overpower your other senses, just compliment your sun-kissed sea-salt skin and breezy light clothing or indeed a wedding gown. My love for Ashore is linked to my love of Fils De Joie which is my other favourite jasmine (that’s more exotically exquisite) whereas Ashore is the demure romantic novelist sister. If you love Ashore, I’d recommend a similar understated elegant fragrance to try: L’or De Louis - it’s a little more spicy but still powdery-soft. I’m still tempted to buy a bottle of Ashore as I love its beauty and gentle simplicity. And I might as this could easily be my 2 hour elegant signature scent. If you’re done with fragrances that bash your head in, Ashore is the charming elegance you’re looking for.

I can't tell for sure if my view of this perfume is too biased to be of value. I have terrible luck with jasmine in perfumes, at least once I spray them on my skin, even if they smell delightful on the blotter. Most of the time my skin turns them bitter, acrid, almost metallic, nothing like the actual flowers, which is a terrible shame. I tried Ashore impulsively, not knowing its notes, just because I was at the Amouage counter and it was the first tester I picked up, and once I had I liked the scent coming off it enough to try on skin. It smells like jasmine on me, I almost can't believe it, I keep smelling my wrist to make sure I'm not imagining things, or that it hasn't turned horrible, but it just keeps on smelling of jasmine. If my memory is correct, it even smells a little like jasmine polyanthum, the jasmine I am used to, and the one whose scent I truly adore. There's a sweet, almost vanilla icecream element to the scent. Not expensive vanilla icecream, which is rich and fatty, and uses real vanilla, but that thin, sweet, milky kind of vanilla icecream like a softserve. A cool, delicate sweetness. It's coming into spring here, and the jasmine flowers all over the neighbourhood are budding, though not yet blooming. Once they do, I'll have a better sense of how much their scent resembles this perfume in reality, and not just my imaginings. I am more than half in love with this perfume, just because for once something still smells of jasmine when I spray it on my skin, so I can't tell you objectively whether I think it's a good perfume. It's certainly a very pleasant perfume, but I suspect if jasmine notes don't turn tend to turn horribly on your skin there are probably other, cheaper, alternatives. For now I will sit around and contemplate whether "still smells like jasmine on my skin" is justification to even think about buying a full bottle of such an expensive perfume.

AMOUAGE Ashore Mackenzie Reilly 2020 Feminine Sometimes it’s difficult to find a realistic review of some Amouage’s perfumes. I think the reason for that is that people who love Amouage are always used to get something extraordinary, something special and/or something artistic. That’s why technically great is not enough and on the other hand some amazing scent is not so popular because it doesn’t meet the right people. When I bought Ashore (blindly) I was thinking that it’s too cold weather for it. It didn’t really make any wow effect on me but mostly people like it in hot weather so I was thinking to wait next summer. Anyway I was spraying it on me the other day and I fell totally in love with it. Beautiful bright and soft Jasmine which is not heady at all. It’s somewhat transparent and minimalistic, it’s even quite linear and easy. It feels fresh and warm and I feel that I have worn some Jasmine scent during the day, spent a beautiful sunny summer day on the beach and been swimming in a salty Mediterranean Sea. That’s how it smells - Jasmine with sun and clean sea water - solar notes and salty feeling. It’s beautiful. It’s like a scent of a mermaid. 🧜♀️ I think I will wear Ashore a lot during the next summer. The longevity is easily 12 hours and it’s not too strong, absolutely office safe. Top: Pink Pepper, Cardamom Oil, Turmeric Leaf Oil Heart: Jasmine Sambac Absolute, Solar Accord, Rose Absolute Base: Ambergris Accord, Olibanum Hyperabsolute, Sandalwood Oil Thank you for reading, I hope my review was helpful. I would appreciate a lot if you want to follow me on IG and/or YouTube (English subtitles): @ninamariahperfumes It gives me a lot of motivation to write more. 🤗

I think it's funny that the issue with this fragrance can be changed by simply changing the name. It should not be called Ashore. The characteristics of this fragrance do not naturally warrant a name like this. I am thinking off the top of my head, but what if I say this is called Garden. All of a sudden, the majority of these questions go away. It is not a fragrance composition problem, it is a creative direction problem. I'm sure they had the prompt before they had the finished fragrance. So it seems to me they are trying to force both the idea and the finished product together. This is a beautiful Jasmine composition. Nothing needs to be changed. It just needs to go in a different category. This is not oceanic. It is a beautiful summer white floral. There are gentle characteristics like these solar notes and even the cardamom that provide necessary elements that give personality. It does not change over time. There is no journey. It is like you have come across a peaceful Jasmine Garden and decide to stay there a while. Comfortable. Not too green. Certainly not indolic at all which I highly appreciate. Compared to portrayal, this is a fresher Jasmine. I don't think Ashore gets much attention compared to other fragrances from the House. I wouldn't say it is one of the best, but I don't think just because it's not talked about it is not worth taking a look. It very much is worth it and it is worth the money if jasmine is one of your favorite notes. Check it out and give it some time. I'm surprised this is not in the secret Garden collection. It should be.

This is my mermaid scent. The cold white florals make it feel so ethereal and alluring, but with each passing second, it gets warmer and warmer. It’s a creamy, thick radiant jasmine—solar, and so-so sensual, like closing your eyes and sinking into golden sunlight. The ambergris adds the slightest hint of salt, but more than anything, it amplifies the beachy vibe. I love layering it with Lys Mediterranee by FM and Soleil Blanc EDP by TF to make it extra sun-kissed goddessy and mermaidish. The longevity is incredible, and for me, it’s a true compliment magnet and a masterpiece. <3 ... Baby, what's your sign? My risin’s in Cancer, my Pisces is sun You won't play, you're no fun... Activity: A jasmine blossom tucked behind your ear, its soft, creamy scent mixing with the salty breeze as you collect seashells along the shore; laughter rising with the tide as you and your friends dive into the waves. Atmosphere: Toes sinking into the warm, golden sand; the ocean is lulling it’s ancient song; for a moment, you spot something shimmering in the waves—are the mermaids watching you too? Location: A hidden lagoon in Maui or perhaps in Haiti, where the water is impossibly blue, and legends of playful water spirits feel (are?) real. Outfit: A gorgeous pair of bikinis from Cult Gaia. Makeup: A touch of Charlotte Tilbury’s Beauty Light Wand to make them cheeks glow. Dessert: A creamyyy jasmine-infused coconut panna cotta Soundtrack: Wicked Game - Chris Isaac (ft. Seren) (Chillion Remix)

Ahhhh what an underrated gem! I received a sample of this by chance in a random sample set. It was in a decant vial only labelled with ‘ashore’. I tried it out as it sounded intriguing. With no idea what to expect, i immediately fell in love. I love jasmine in general and this is as everyone has said, a pure jasmine fragrance. Not exactly what i was expecting from the name ‘Ashore’ but it is an uplifting photorealistic green jasmine scent with a slight salty airy vibe. I’ll continue to experiment with my sample, but definitely think this is full bottle worthy. Ashore is the scent I was expecting or hoping for when I blind bought Armani Prive Eclat de Jasmin, which was also described as a green photorealistic jasmine scent. However there is something pungent in the Armani scent and I think I succumbed to the pressure of it being discontinued which is why I scrambled for a bottle... had I smelt the two side by side, I would have 100% purchased Ashore. This will also be my first amouage purchase, which I am excited about given I always admired the fragrance house for their quality but found their scents to be too overpowering or complex to see myself wearing. 10/10 and would recommend for anyone that loves Jasmine

This is a very modern interpretation of jasmine sambac - quite sweet, even fruity, mildly spicy, and almost universally likable. Honestly, I don't understand the list of 'Cons' above - please allow me to comment on it here: 1. May not live up to the dreamy ocean connection expected - Ahem. It never even occurred to me to expect the 'dreamy ocean' or whatever... 2. May not suit all noses or preferences - Well, this statement applies to every fragrance ever produced. 3. Not everyone enjoys the scent of old wood and salt - But these notes are hardly detectable, because the sweet-fruity and spicy notes are pushed forward. It seems to me that the list of notes above is incomplete, because some juicy components are definitely missing. 4. Green, aldehydic, sharp vintage-like scent may not appeal to everyone - Absolutely not true! Are these people even smelling the same scent as me?! 5. Old-fashioned and musty jasmine - No, nope, never, in fact, it's the exact opposite. I can only presume that some people write their reviews based on smelling some dodgy samples - either counterfeit, or perhaps wrongly labeled. Then AI muses over such comments and comes up with nonsense cited above.

Salty jasmine done right (for my taste). Looking at you Olympea and Jadore in Joy and loads of others that came after.. the description of smell of jasmine carried in a sea breeze is spot on. Spices in the opening disappear quickly and it's just jasmine, not indolic, bit of aldehydes? for airiness and aquatic freshness (just a tiny bit) salty ambergris and bit of creaminess from sandalwood. Smells lovely, classy, expensive and luxurious. Doesnt remind me of any other fragrance. And I had some aliens. Yes it's jasmine, but to me a very different jasmine. Just no. Not at all similar to Tom Fords spicy jasmine either. Sadly this doesn't project too much and doesn't last very long on me because my dry skin eats every fragrance, but I'll just shower myself. It's bit jasmine heavier on paper and clothes compared to skin wear, but smells phenomenal in hair. I got a 100ml bottle for 170 euro which is still too much, oh, but it is so lovely. If this lasts on you and you can afford it, get it. For me the best in this category.

I must preface my review by stating that people have a very good reason to love and spend big bucks on amouage fragrances - they are interesting, quality perfumed bottles of water and oil. I recently had the good fortune of sampling 5 Amouage fragrances and this is my experience of Ashore. Of the 5 fragrances tested, Ashore was the most surprising find in terms of scent development - from feeling like I'm rocking on a boat (airiness) to being in a field of jasmine flowers (denseness). Ashore is an elegant white floral for the classic woman. Picture yourself gliding through London's Chelsea on a golden summer afternoon, passing by well-heeled women in tailored linen, silk, and designer sunglasses. They are effortlessly Parisienne chic, sun-kissed, and scented just right. Your gaze shifts to a store window display and your eyes focus on the reflected image; then from admiration to recognition you realise that in wearing Ashore, you are now that woman. A love for the books.

What a lovely, creamy, aquatic - marine jasmine fragrance this is! I really love it! It is a jasmine perfume, yes, but to me it is really different from other jasmines I have, or tried in the past. This is a jasmine on the sea. The marine quality to me is quite prominent and creates a beautiful blend with the creamy, non indolic jasmine. It makes me think about summer, Mediterranean seaside with a light sea breeze and jasmine bushes all around. I don't understand those who are criticizing it for being boring or old fashioned... To me it is really quite unique, but, of course, everybody have a different nose. I am looking forward to wearing it this spring and summer (luckily, I have found a bottle at a very good price). I live in the Netherlands and summer here is alas not very warm and sunny, but I am from the Italian coast, and to me this fragrance evokes past summer days near the sea... :)

I am not pretending to be a sophisticated perfume connoisseur, I just like what I like, and I find Ashore beautiful. I tried many jasmine-based fragrances and I came to the conclusion that it is not easy to make a jasmine centric perfume that isn't too sweet, too synthetic, too cloying, too animalic (not in the good way). To me, Ashore finds its balance, being clean but not too much, soapy without smelling like laundry detergent, powdery without smelling old, spicy without smelling like a souk. I see the comparison with TF Jasmine Rouge, but on my skin Jasmine rouge turns cloying and synthetic in the base notes, ultimately smelling cheap and pedestrian. Not with Ashore. It remains breezy, fresh and salty until the end. It is not complex, it does not evolve, it is just what it is, beautiful from the beginning to the end.

Pretty, pretty, but weak. It evaporates within 2 hours. At the beginning I smell rose and jasmin, aquatic notes and salt. As the scent evolves, it becomes more lily-in-the-valley, still aquatic and salty. It definitely has a vintage undertone, which reminds me of my maternal grandma and the cheerful gatherings of her friends at our place. All decent ladies at the pension. But it doesn't mean the perfume is old-fashioned. The pepper and turmeric do their own magic. They bring me back my memories of beautiful, long days at Croatian beaches, where you can smell the sea and pines in the air. Just the pines are missing in this, but you get the idea of sea beach. Overall the scent revives my memories of happy, free, careless, hot summers, when life was easy and simply beautiful, full of sunshine and hope.

Finally recieved my bottle of this beauty after reading up on it and finally going for a sample which ended up as a love. I love how ashore can be so simplistic but still its own thing. The star of the show is Jasmine sambac and combined with the solar accord and ambergris it gives it a solar/salty feel. It really does smell like Jasmine by the beach. To me the solar note and the touch of spices and salty ambergris almost makes an note that smells of sand. So basically it smells of sand, Jasmine and the salty air by the beach. Absolutely beautiful.The spices are there but so well blended with the fragrance that your nose almost don’t detect them. This might not be as complex as other Amouages but the beauty is really in the simplicity of this scent!

It certainly isn't the first time, but this wears a bit differently on me than most of the other reviews below. It's absolutely primarily an Amouage slightly indolic jasmine, pretty similar to the jasmine in portrayal. But wearing them side by side Portrayal is much sweeter. Ashore is salty with a lot of bright citrusy frankincense. It has a lovely light dryness and feels complex under the jasmine in a similar way that portrayal is. I get absolutely no soapy elements (happily) or aldehydes (even happier~) and as much as I am a proponent of using the "reminds me of" loosely I'm at a bit of a loss why anyone would see a resemblance to Love Tuberose. Theres absolutely no tuberose or vanilla in Ashore; and honestly very little sweetness. I love it.

Very strange, especially for a Salmon era Amouage. It's very spicy and aldehydic, with a monstrous, woody, musky, ambergris base. I left it a few months and it's really changed in the bottle. Every time I smell my skin I get something different. One minute there's huge turmeric, the next it's gone, but overall the thing I get least is the rose, then the jasmine, whereas when I first sprayed from the flacon it was jasmine-forward and much more gentle. I'm glad it turned out like this, and I'd say contrary to the bottle shape and packaging design this will be one for days when I want to wear a masculine scent. Update: I ended up hating this perfume. There's something bothersome in the drydown, the same thing that ruins Lineage for me. Horrible.

I don't understand why this perfume isn't rated higher. This is so beautiful, and yes, it's mostly jasmine, but the solar note and turmeric add this really nice salty edge that makes the perfume stand out to me. This saltiness and sharpness is invigorating; this is the type of perfume I love to put on in the mornings after a shower to get me ready for the day. It is not sweet to me. It's just insanely fresh. I do enjoy some of the more gourmand, girly fragrances from Amouage (namely, Love Tuberose, Blossom Love, and Lilac Love), but I overall tend to lean toward more fresh fragrances. I think as far as Amouage goes, this is a close tie for my favorite from the house along with Honour Woman and Love Tuberose. Can you tell I love white florals?

So so gorgeous, jasmine of my dream, this is your skin heated by the sun, kissed by the salty breeze of the ocean. Ashore on paper is nice, but it's sleeping, Ashore on the skin and heat becomes alive and I must say, very sexy. The dry down is the best part, let's say 2 hours in, warm embrace, jasmine really sinked, a dash of saltiness and very smooth resins and a sweetness than lingers. I dont know what magic is those solar notes but yes, it works. It does not lean tropical, definitely leaning femme, not sure this is unisex but I guess everyone can enjoy this. If you are new to jasmine it might punch a bit, as the opening is a dense jasmine but clear smooth and realistic, but for jasmine aficionados this is golden.

This is nude jasmine from Portrayal, very well blended and it is difficult to notice anything but extremely high quality jasmine. It doesn’t resemble Portrayal, reminiscent of TF Jasmin Rouge, unlike which it has great durability. The difference from Jasmine rouge is that rouge has some warm, soft and sweet background while Ashore is completely clean, fresh and a bit citrusy, more serious than TF. This is very clean, maybe even an uncomplete scent in my taste. First time to smell the perfume and think of layering with some gentle vanilla. The quality is there, it is not some unseen miracle, though it is beautiful and I would find place for it in my collection.