Euphoria Eau de Toilette (2023)

This smells like my childhood to me. My mom owned the original EDP when it first came out and I remember sneaking into her perfume cabinet to catch a whiff of it, especially because the funky bottle design intrigued me. This one does smell a lot like its predecessor. Fruity in the opening but then it dries down woody and amber. Reminds me of the feeling of opening a magazine back then to sniff perfume while waiting for your mom at the hair salon. She has a fluffy blowout; her hair smells like fancy salon products; and she’s wearing a perfume you cannot describe the scent of. Then you rediscover it years later. It’s not floral, fruity, or fresh — it’s mysterious and woody with a tinge of sweet. For me this is that.

This fragrance doesn't smell like any of the "This perfume reminds me of" choices. It's a wholly new addition to the Euphoria line and it is stunning. It's sweet and fruity while being warm and ambery at the same time. I don't find it to be woody, or dark, like the original. I found it for a great deal $36 for 100ml and I'm going to get a back up bottle. Performance is outstanding. Better than any other designer fragrance I own and most of my Niche fragrance, too.

Surprisingly good longevity on this one, I got over 9 hours out of it, it’s not too sweet and there’s a nice airy quality about it but it’s the longevity that caught my attention, couldn’t believe the lovely wafts I was getting throughout the day and into the night. It’s got a lovely rosy, vanilla, spicy raspberry tartness about it. It’s just fascinating how it can be light but tenacious at the same time. I’m definitely getting a bottle. ❤️💕❤️💕❤️💕

This scent is super underrated. I’ve worn and gotten compliments many times. I wish that this perfume lasted a tad bit longer, but because of how strong it is, I do not mind that it doesn’t last all day long. Spraying lightly and pairing it with Juliette Has a Gun’s “Not a Perfume” has been a daily go to if I’m not feeling like only wearing this scent and I think the two really compliment each other in a way.

This is such a beautiful fragrance and even though it's an EDT, performance is better than almost all of my other designer EDP's. The fragrance itself is a sweet, complex, floral with a beautifully warm drydown. I have come to realize Cashmeran is one of my favorite notes in perfumery. In my opinion, this is the best designer release of 2023.