Emporio Armani Diamonds Violet

I was walking through Boots and saw this on a stand. Being a violet groupie my eyes started bulging when I saw that one magnetising word on any perfume box... 'violet'. I sprayed it and walked on. Got to the pharmacy and both the pharmacists asked me what the gorgeous fragrance was. (You must now imagine a fisherman standing by the bank reeling a fish in!) Kept sniffing wrist throughout the rest of the shop. Got home and the internet search for a bargain began. I collected it yesterday. Sprayed it last night which was a huge mistake because I had been decanting at least 8 different perfumes and smelt like what I would imagine a high class lady of the night's boudoir smells like. Showered this morning, nice clean, perfume free skin. Result: Disappointing. Got tiny violet about 10 minutes after having sprayed it, but mostly fruity. Can't smell any rose, patch or vanilla. I think I got carried away because I wanted to like it so much. Just seeing the word Violet on the box was enough to send me into a frenzy, how sad is that. I probably wouldn't have thought anymore of it if those two pharmacists hadn't asked me what the gorgeous smell was. Don't think it's a keeper unless it starts to grow on me more. I'll try layering it with some of my other violets and see if that makes a difference but it's a shame it can't be worn as a single perfume. Perhaps I am jumping to conclusions rather too quickly, who knows. I will persevere with it and may have to come back and make a change to the review. Bottom line is I have better violet fragrances.

I bought this yesterday in a really good sale at Boots (UK), 50ml + 20ml purse spray. I already have the Original Diamonds and I love it, its fruity and sweet and very long lasting. I am a Violet freak so I was imagining Diamonds original with a beautiful blast of violets running through it..... Not so I'm afraid. Because I have the original, there is not enough of a difference to warrant owning both. I think I might have got a 5 minute hint of Violet, but then it turned straight to the original, which if you love the original is not a bad thing, but if you were looking for a Violet perfume....then its a disappointment. I might layer it with Violet Essential oil to get that blast of Violets/Diamonds combo, but if I am going to do that, then the original + violet essential oil will do much the same thing. Also layering with other Violet perfumes could also work very well I was told by a friend, and intend to see what ADV + Guerlain Insolence are like. Edited to add.....same day, 3 hours after my initial spritz, I am well into the dry-down phase and I CAN actually detect Violet again, but its very subtle, and I have to say that the drydown is similar but not exactly like the original. I still maintain that it is too similar to feel the need to own both, but it is a pretty perfume, and I have to say that if you are looking for a Violet perfume, look elsewhere as this is not enough to feed your Violet hunger.

This smells Very similar to the original diamonds edp (which I love) but sweeter, more candy like and softer. I love the original diamonds but I love this even more. Yes, I don't get much Violet and can't really distinguish the florals, fruits or praline and vanilla in it but, on my skin it just smells delicious. I don't get the strong lavender or incense vibes that people have mentioned although I don't think I would mind so much if I did as that's what I was kind of expecting and looking forward to when I purchased this but its even better than I was expecting. Its soft, light, fresh, sweet and airy. I would say if you don't like the original you probably won't like this but if you love the original then this would be a good alternative to wear in the spring and summer.

so i wore this little hidden gem today :) and what a nice quiet fragrance :) its one of those scents u grab when u want something that wont offend the whole world when u wear it lol.............. its nice & soft......soft fruit.......soft violet.....and a nice soft powdery desert like dry down :) this isnt ground breaking or unique & u may not get wild compliments lol but its a good safe nice scent - in fact i wore this to my ballet class tonite & no one was choking lol :) it is a close to the skin scent too i really like the diamond line from armani.........its a nice go to scent.........:)

I've got to start by saying yummy this perfume is a rich sweet delectable absolutely beautiful fragrance. It's sweet and the longevity is around the 4-5 hour mark. I must add that I bought this blind based on the reviews I'm so glad I did. It's definitely a unique fragrance and I would encourage all to go out and test it.

Amazing scent, summer fruits and sweet musky violets. Also hints of vanilla and pachouli, but the pachouli isn't as strong in the 'Violet' like it is in the 'Club' edition which for me is a tad too strong. Still present on the skin after hours, lovely perfume! My favourite Armani and definitely out of the Diamonds series

Similar to original Diamonds but more violets smiling in it, very sweet, spring or summer fragrance. I received many compliments today and people near me asking what i am wearing. It is very good lasting power i even smell it in the next morning. 9/10

It's everything about the violet ,beautiful powdery Violet's wit hint of Bulgarian rose and vanilla ,seems to be close to the packo Raban ultraviolet or lite of my favorite parfume insolens but in diamond way .long lasting strong silage !!

yummy awesome!!! my new signature for this summer - no too light like Diamonds Summer and not too heavy like Diamonds EDP or Black Carat. Resembles Diamonds Intense a lot, sugary sweet, but good for summer, though. love love love!

I really love this. It's so pretty and feminine. It's a subdued violet, not a shrieking one, which I appreciate. I love the mix of sweet violets and woods. It's perfect. Sillage and longevity are hours on this one.

One of my favourite everyday perfumes. A shame it’s been discontinued. I’d love to find an alternative that has better longevity and maybe a little bit bolder as this one is very ‘safe’ gentle and feminine.

you can buy it e.g. at german Amazon.de

This perfume gives me the same vibes I get from Mon Guerlain and Hypnose. It's somewhat odd. It's not super strong for me. All I can think of when I smell it, is this store in the mall called 360°, or in other words, it smells like incense. If you've ever been to a 360° shop, you'll probably know what I'm talking about. They sell incense there, so the whole shop basically smells like it. This is like a very light version of that. It's slightly sweet, smokey, incense-y, green mixed with vanilla. It also smells a little bit like licorice. I definitely can't call this fruity in any way. This is just alright for me, nothing amazing, but not terrible. Edit: 17 hours later and this is starting to change it's smell and become intoxicating, which shows you that your initial reaction to a perfume, may not be the outcome after all☺️ It still has a lavender/incense type of opening but I'm starting to smell the violet in this, and it's starting to smell like bubblegum. It changes from incense to bubblegum, what a difference! Edit 2: Eventually gave this away because it was a mix of aspects I liked and disliked, but the bad aspects were stronger and I just couldn't handle it anymore. Nowhere near sweet enough for me.

I hated this with a passion after I first brought it, and thought i'd made a very impulsive mistake. All I got was the overwhelming violet. I couldn't smell the raspberry or praline at all, which saddened me as I am a gourmand freak, but it just screamed VIOLET!! A few weeks later, I decided to give it another try, and this time I find it much more pleasant. It dries down to a beautiful powdery scent, and the violet becomes very faint (thank god). Not one of my favourites, I would have to be in the right mood to use it, but it has definitely grown on me. You do have to love violets to like this though I think, just a word of warning lol. A nice, light summery scent, perfect for a picnic or drinks in a pub garden on a hot day. Sillage is ok, longevity is amazing, and the dry down is definitely worth the wait!! Moved from my 'dislike' to my 'like' shelf, so it's heading in the right direction!

I tried this yesterday - you can totally tell it's an Emporio Armani Diamonds cause it recalls the eau de parfum but at the same time you are surrounded by the exotic fruits, with a predominant raspberry note (at least for my not so refined nose), the gourmand notes are quite persistent (though I'm not sure the praline is detectable - I'm a really newbie when it comes to some notes) and after a while the violet goes on stage till the scent disappears (I sprayed it on the back of my hand and it stayed pretty strong for at least 4 hours - with arm lenght sillage). A quite interesting combo in my opinion, might intrigue those who like sweet fruity scents or violet lovers who look for a new composition. I liked it and I already listed it in my wishlist cause it's been a while since I last wore a violet perfume (and by the way it's not very powdery).

Of the original Diamonds' non-identical twin babies, Violet is the sugary'n'sweet one of the two. Less green than Rose, I like Violet's praline and passionfruit notes. Sweetness is there, but it doesn't overpower the violet, which is important. It's a background of sweetness, that helps give the standout note of that violet, character. Rose had a greeny flower-garden background to back it up, Violet has a faint gourmand background. Overall, not a complete gourmand, definitely a violet fragrance that's worth a try.

This smells so nice!!! Fresh, sweet, and a nice violet undertone, this is youthful, and happy!! The Violet is young, it isn't like a typical vintage violet, this is a young violet, gorged with sunshine!! It is quite different from the other Emporio, it gets a bit powdery in the base, but the overall tone of the scent is summery, lovely, and it smells like the pretty color of the bottle!! I don't find it gourmand per se, just fresh and sweet. IT isnt projecting much though, dont expect great longevity.

Recently purchased this again for the sake of nostalgia. A very juicy sweet perfume with just a touch of woody/spice. It’s giving spicy parma violets 😍 Longevity and sillage are quite good for the price point imo.

The violet in this is very sweet and powdery - more like vanilla and/or amber actually. But it does smell purple. Its soft feminine with gentle candy/chocolate vibes.. a bit like smarties. I like it.

There is just so much that is wrong with this scent. From the atomizer being one of the worst quality atomizers I have used, to the sickly sweet cloying scent that the fruits mixed with florals make. It honestly smells like cheap plastic-like watermelon instead of beautiful raspberry, lychee and violet like the breakdown mentions. I have an obsession with scents that have violet in them and sadly this doesn't showcase the violet well at all. This smells more cheap than your clearance bin body sprays.