MMW

I blind bought this because Matthew M. Williams is the next Tom Ford in the realm of designer fashion. I had to check this release out asap because it is a historical milestone, Mr. Williams’ first fragrance. It’s not what I expected at all, but maybe that’s a good thing. I was expecting something similar to Creed Royal Oud or Celine Eau de Californie (both cedar-heavy winter fragrances). Instead what I get is a mix of Zegna Florentine Iris and Ormonde Man. You have the waxy iris and the sharp violet from the Zegna, and you have the sandalwood base note and high quality synthetics from the Ormonde Jayne. I feel very sophisticated wearing this, but I never feel like the guy who has too much cologne on. It’s an ideal office fragrance for someone who wants to smell high end, someone who doesn’t want to offend noses, and someone who doesn’t want to smell like shower gel. I’ve already gotten one compliment at work and that’s incredibly rare here at my very serious employer. The tradeoff you make is that you won’t be wowed by this fragrance throughout the day as the wearer. I am either going noseblind or it’s not performing very well. Maybe eventually I will buy Accord Particulier and layer it with MMW to get something that performs boldly and shouts

MMW (soon to be renamed 3 AVENUE GEORGE V) is a gorgeous rich, lush wood fragrance. To me the primary note is the palo santo. Previous reviews complain about its performance. Its longevity for me is about 4 hours .... not great. Projection is about average. This is my favorite wood fragrance, and I probably have about 25. It is elegant, classy, mature, professional and fairly unique. Most wood fragrances try to complicate things and add too many extraneous notes like florals, fruits, etc ... MMW is just a gorgeous woodsy scent. It can be worn any season, any time of the day by anyone. 9.25/10 and a Fragrantica score of 4.55 from me.

It simple but good. Woody musky a bit salty. with a hint of sweet tonka bean. Longivity was really good but your nose will get use to it after a hour. but people still remind your perfume for sure.

Nice scent, right when you first spray it gives you the same scent as Tam Dao but after like 20 minutes the scent profile changes to powdery with sweetness from the Cardamone.

MMW is a fantastic clean woody scent. Fairly unique yet still holds a lot of mass appeal. It could be a great signature scent as it has a lot of versatility.