Fir & Artemisia

omg i misread the label when i picked it up and thought it was "fig and artemisia". so for the past 4 months, i was convincing myself there was a fig note in there. i'm so surprised this is a christmas fragrance. i mean, i guess i get it, but i'd love to wear this year round. spicy and kind of masculine. love love love love love

I really love this scent. The first time I smelled it, it reminded me of Ani—it’s completely different, but both give off that comforting, sleepy feeling. This one carries a green vibe from plants, like the freshness of fir tree. A touch of artemisia adds a calming effect to the whole scent without making it too bitter.

Quite exhausting reading everyone whine about the projection and longevity of Jo Malone scents. These have never been marketed as extraits or parfum so why do you expect these to be beast mode. Also, not everything needs to be atomic in performance. Anyway, on to the actual scent - does lean slightly more masculine but doesn't go full men's cologne. It's bright & fresh & smells like a morning stroll through a winter forest. I don't really get leather so don't let that note deter you, the patchouli is also tame.

It's brilliant aromatic woody scent, not as sweet as Wood Sage & Sea Salt, so easy to combine with other scents. I like the smell of oakmoss, and the leather isn't too strong is comfortable. But I think the label and ribbon would be better in british green or dark blue. Vivid Orange isn't much for this scent.

I wasn't personally impressed. It's bitter, woody, but I strongly prefer the Serge Lutens version that I already have. Artemisia can be a hit or miss. I agree it also disappears too fast and longevity just is not worth it. I also agree that leather note is quite prominent.