Yum Boujee Marshmallow | 81

This fragrance almost saved my life. Alright, before you roll your eyes, let me explain. My wonderful fiancé gifted me this for Valentines Day this year and I couldn't get enough of this incredibly beautiful scent. I wore it almost every day for a month! It's the sweetest, most delicious and airy fragrance and I became obsessed very quickly. I got compliments every time I wore it and it was a fabulous little confidence booster! The scent is gorgeous. Fluffy strawberry and marshmallow, expensive vanilla, airy apple and nectarine blossom, all coated in the lightest whipped cream. So very feminine, without leaning overly childlike. Also a complete man-magnet, this is my other half's favourite scent on me. Back to my story! I started to notice my wrists turning yellow, which freaked me out. They'd come and and go and get more yellow, so I booked a doctors appointment. I had full blood works done, which showed strange results in regards to my liver, which prompted me to get a liver scan. I was diagnosed with early fatty liver disease, which shocked me, as I'm a very healthy person. The doctors were puzzled about why my wrists were still turning yellow, as it wasn't far enough to cause jaundice. One day, I wore something else, and noticed my skin hadn't turned yellow. I eventually put two and two together and after some research, found that Kayali perfumes can turn the skin yellow due to the Madagascan vanilla extract in it! I stopped wearing this on my wrists, and sure enough, my skin was fine! However, with no other symptoms, my early diagnosis of this liver problem is reversible and I'm making healthier choices and exercising a lot more to combat it. Without the yellow staining, I'd have never booked a doctors appointment. So, cheers to you, Kayali! I'll never not have a bottle of this now.

I've been using the 10 ml version of this perfume for about a month now, so I think I can finally give an honest review. 🍥✨ First of all, when I tried it on my skin for the first time, I honestly couldn't detect much of the marshmallow or strawberry notes. It mostly smelled like a cheap vanilla candle to me, and after about 30 minutes, it seemed to disappear almost completely. I also sprayed it on my clothes before going to bed one night. When I wore them again later, I could still smell it, and this time it smelled like the most delicious vanilla cupcake. It was absolutely amazing! 😭✨ Even though my skin usually works really well with gourmand fragrances, I noticed the same issue that many other people have mentioned with this perfume. After about an hour, it started turning into a slightly smoky scent on my skin, which honestly bothered me. Even so, I still liked it. 🙂↔️ A few months later, I decided to buy the 50 ml bottle, but this time I wanted to let it macerate because I was hoping that strange smoky scent would improve. I left it in its box, in a dark place, for just two weeks, and I immediately noticed that the marshmallow, vanilla, and even a little bit of the strawberry became much more noticeable. (Although I still think the marshmallow and strawberry smell a bit synthetic.) The smoky note had almost completely disappeared, and I also noticed that it lasted a little longer on my skin. Since the results were already better, I let it macerate for another two weeks in a dark place, and I honestly think that made it even better. Overall, if you enjoy sweet, gourmand, feminine fragrances, I think this is a pretty safe blind buy. However, if you're worried about the issues I mentioned, I'd definitely recommend trying it in a store first to avoid any disappointment. 🍦✨

Sweet, fluffy, vanilla, fruity, powdery, lactonic, luminous, feminine, sensual, seductive, flirty, charming, whimsical, dreamy, delicious, delightful, alluring, tempting, yummy, addictive, intriguing, inviting, cozy, comforting An absolutely delightful sweet, fluffy, and yummy strawberry vanilla marshmallow!😍 Still one of my absolute favorite fragrances to date! It’s super addictive, and I’m completely obsessed with it! I really love marshmallow fragrances, and this is by far one of the best! I love how it’s sugary sweet, but fluffy and delicate enough so that it’s never cloying, and can be worn year round! I’m a huge fan of Kayali fragrances, but even so YBM is my favorite! I currently own 20 different fragrances of theirs, and my top 5 are YBM, Vanilla 28, Vanilla Candy Rock Sugar, The Wedding Silk Santal, Yum Pistachio Gelatin. I’m also a big fan of the Vacay in a Bottle Collection, especially for the spring and summer! I get excellent performance with Yum Boujee Marshmallow. The longevity is great, it lasts 8+ hours on my skin. The projection is moderate to strong as it radiates out at least an arm’s length from me. Because of this and how amazing it smells, I do consider it to be a good value. For reference, some of my other favorite marshmallow scents include Kilian LDBS, Princess, Ellis Brooklyn Marshmallows, JHAG Powder Love, Valentino DBIR Ivory, D&G Pour Femme Intense, Skylar Caramel Alps, Phlur Heavy Cream, BBW Boardwalk Marshmallow Clouds, Fireside Flurries, Whipped Vanilla & Almond

It comes as no surprise that this fragrance is over-the-top sweet, sweet, sweet... but I LOVE it!! It may not be everyone's cup of tea, but for all my fellow fruity-gourmand lovers: This one is for us, babe. This fragrance is fun, flirty, and playful, but that doesn't mean it is unsophisticated. The opening is syrupy with just a hint of creaminess; think crystallized cotton candy meets strawberry-flavored cold foam. (Just a note that I've heard others describe this fragrance as a "strawberry milkshake," but I don't quite agree. There IS a lactonic quality, particularly in the drydown, but it is surprisingly subtle; more akin, as mentioned, to a flavored cold foam rather than the richness of ice cream or a milkshake.) The strawberry note is admittedly quite artificial smelling, but not at all in an unpleasant or cheap way; its sharp sweetness softens after a few hours and it becomes more fluffy and almost cottony. On my skin, the vanilla and whipped cream notes definitely dominate by the end of the day, with just a lingering hint of floral fruitiness. Overall, although it may seem a bit basic (albeit SCRUMPTIOUS) upon first spray, this fragrance develops on the skin and over time more complex notes come out to play - even if they are a bit predictable. If you're a fan of smelling sweet AF and the listed notes entice you, this is definitely a safe blind buy, as it smells exactly as you'd expect!

replaced this one (which was my everyday fragrance) and regret it deeply. I loved the initial fruit smell, which transforms to a decadent creamy marshmallow smell that hugs close to your skin, clothes, and got me a decent amount of compliments. But, the most important factor to me about this fragrance is that i absolutely LOVED constantly holding my wrist to my nose and smelling it often. it just SMELLS SO GOOD!!!! however the reasons for the scent exchange; - It had a nice scent bubble for about 4 hours, before it became quite intimate. The smell noticeably lasted 5 hours, and then for the next 4 hours after that I would only smell it to my wrist or taking a close whiff to my clothing, (might be me habituating to it though, be advised) - sometimes when i would get sweaty the smell would make me feel nauseous a bit, (my problem,). I wouldn't recommend this in hot weather where you KNOW you're going to sweat. this will go for my other gourmands; smelling like dessert when im sweaty makes me feel icky or nauseous. I will DEFINITELY be buying this scent again in the near future though; i loved this too much to leave behind. if you are curious; i switched it out for burberry her elixir (which is way less creamy, and more floral strawberry smell --> which i feel sad about.)

Yum Boujee Marshmallow (YBM) is a very enjoyable, lightweight, airy, strawberry marshmallow fragrance for ALL ages. The first time I was introduced to YBM I smelled it on a customer and immediately complimented + bombarded her with questions about it. I picked up on the sweetness and marshmallow-y aroma when she came to the check out counter and I was very much enamored but the scent. I honestly prefer YBM over Vanilla Candy Rock sugar because it's just way more light and airy, but the only con is the projecting and silage... I just wish she'd project a little more but not at VCRS level, that'd be nauseating. But I will say, even though she sits close to you when applied, she clings to clothes. You'll faintly smell YBM at the end of the day, or next time u wear the article of clothing. I honestly wouldn't rebuy because I have found my kind of grown up powdery marshmallow fragrance (PDM Delina Exclusif) and it's projects like crazy without being nauseating. but for those who want a fun and flirty kind of fragrance Yum Boujee marshmallow is your girl!

I completely understand why Yum Boujee Marshmallow | 81 became such a big deal among gourmand lovers. 💗 Even the packaging looks delicious. To me, it reminds me a lot of Sweet Tooth by Sabrina Carpenter, but this feels like a more refined, elevated version. It smells like whipped pink marshmallows soaked in milk, with a touch of juicy berries. The berry note adds just enough fruitiness, while the fluffy, whipped marshmallow is definitely the star. It smells yum, but with a more polished, "boujee" twist. I think this is a fragrance that's very easy to love. If someone tells you it's supposed to smell like marshmallows, that's exactly what you're going to get. It captures that sweet, fluffy, whipped marshmallow feeling beautifully without trying to be anything else. That said, because it delivers exactly what you'd expect, I can also understand why some people might find it a little generic or not particularly groundbreaking. But if your goal is to smell like soft pink whipped marshmallows, I honestly think Kayali nailed it. 💕🍓☁️

Yum Boujee Marshmallow is unapologetically sweet, feminine, and delightfully girly. She is baby pink, fluffy marshmallows, creamy vanilla, and soft sugary goodness wrapped up in the prettiest little cloud. This isn't a fragrance trying to be mysterious, dark, or sophisticated... and that's exactly why I love her. She's youthful, playful, and beautiful in the most effortless way. I reach for her constantly for layering because she has this magical ability to make almost everything smell softer, creamier, and more delicious. And without fail, she pulls compliments every single time I wear her. She's young, she's beautiful, and she couldn't care less if someone calls her juvenile or linear. Not every fragrance needs to be complex to be captivating. Sometimes smelling like the most delicious marshmallow vanilla dream on earth is more than enough. In a collection of hundreds of bottles, she still manages to stand out... and that's saying something.

I’m super excited to try this one! I’m very rarely disappointed with their fragrances, so I’m really hopeful! It’s not a limited edition, so even if it does sell out it will restock! Also, for anyone wondering what the Kayali signature accord is, it’s a mixture of tonka, praline, vanilla, and musk! Please, just realize that there’s really no need for negative, and especially rude comments whenever you HAVE NOT EVEN TRIED IT. Giving it a low rating just because you dislike something without even trying it messes this up for all of the fragrance lovers who are trying to decide whether this might actually be for them. Being kind, respectful, and HELPFUL to others who share the same passion is what should be important here, NOT bashing a house and discrediting something you probably won’t even try for yourself because you just prefer to hate on it.

i am a sephora employee so i was able to smell this a little early and oh my god.... it is delicious. i almost shed a tear. this is the strawberry marshmallow/milky scent i have been looking for. you really get the strawberry fruity opening but the dry down is the magic for me. it is a creamy sweet marshmellow scent, but not sickly sweet. longevity was also great! lasted for a good 8 hours on the skin. compared to her other fragrances this is my favorite by far and lasts the longest on me. it does NOT smell like burberry her at all to me, very different scent profiles. this one is better in my opinion. definitely for the gourmand lovers for sure but would pair beautifully with another fruity scent. this is a total safe blind buy if you like sweet scents, but if you don't this is not for you (obviously lol)! happy shopping ladies 🛍️

i love it and reach for it almost every day. but sadly i don't smell any other standout notes besides marshmallow and strawberry. i wish it smelt more complex like most kayali perfumes tend to be. i get so many compliments when i wear it though. this one is light and fluffy, musky and airy. i've had my bottle for only a few months but i'm already almost out. it's not heavy/strong so i can spray a lot. one time, i sprayed this at 8am, worked all day, then went the movie theater at 7pm, and while waiting for food in the lobby, a worker girl said i smelled amazing and asked what i was wearing. she was sweeping the floor 8 feet away. i had no idea the scent lingered and projected so long, i didn't smell anything anymore, but i guess it is long lasting. i want to smell like a marshmallow and this does the job well.

I love this fragrance. It is my signature scent atm. It is so easy to wear for everyday because it is very subtle and soft but really lasts. It is a gourmand that can be worn in summer as well because it is light. To me it smells like a fluffy girly strawberry shortcake and white chocolate. The opening as soon as you spray it for the first few minutes is very tropical fruity and slightly fresh, remindes me of Ariana grande thank u next but then that goes away your left with a delicious sweet strawberry shortcake and chocolate. It remindes me of the tv show strawberry shortcake. It is a very cute scent and makes me feel very girly and calm. The colour pink comes to mind when wearing this scent and I love to wear pink clothes when I wear this scent. It lasts in my clothes for 2-3 days.

UPD: This perfume has two versions, OG and Intense. They smell identical, but the Intense version has much better longevity. So now this perfume is officially perfect (besides maybe the price..). Thank you Kayali for fixing this issue<3 I tried multiple dupes, and honestly none of them are 1:1 clones, they all lack something that makes YBM YBM. Perhaps the smoothness and the creaminess. Ugh this is literally one of my most fav perfumes to ever exist, I especially enjoy it during summer. Somehow it's not cloying even in heat, if you spray it in moderation. So, if you enjoy the idea of smelling like a strawberry milkshake with marshmallows on top, you'll like it too. If not, no need to hate on it, just because it's not your style. It's very well done, for this kind of concept!

Okay so i blind bought this bc in the past i got marshmallow blush by paris corner (i knew it was ybm dupe) and i kinda knew it would smell similar but this was INSANE!!! I remember when marshmallow blush had more fruity opening like it smelled like a freshly baked strawberry cake but yum boujee marshmallow instantly smells like roasted marshmallows and its sooo sweet and sooo comforting!!! Whenever i spray this, my friends compliment me saying i smell like cozy marshmallows and its such a beautiful and sweet girl smell, like i would imagine a whimsical pink girl wearing this💓💓 and its so comfortinggg i cant even describe😭 idk how ANYONE can not like this. I bought it recently and i almost ran out of it but im too broke to get a new bottle💔

It’s gorgeous. Airy, soft, radiant, cocooning, and irresistible. A creamy, *perfectly* sweet, fruity floral. Full of nuance. On me, there’s much more apple than strawberry. I get apple, lemon, marshmallow, vanilla, and a floral blend most prominently. I can almost taste a sugar cube when I smell this. It’s equally floral and fruity; such an exquisite blend of both families. Lucky for me, some combination of notes comes off as tobacco on my skin. I am so taken with the mastery showcased by this composition. The choice of notes for this was genius. Just wish this subtle scent was ten times stronger. MASTERPIECE

I absolutely love Kayali YBM. It's my go-to fragrance when I want to feel girly, cute, and effortlessly feminine. If the color pink had a scent, this would be it. It smells like a picturesque strawberry milkshake topped with fluffy marshmallows. Sweet, creamy, and playful without being overwhelming. There's also something nostalgic about it. It smells exactly like I imagine Barbie would smell. The longevity and sillage aren't the strongest, which is my main complaint, but the scent itself is so charming that I keep reaching for it anyway. As an added bonus, my husband absolutely loves it on me.

I see people label this is a strawberry perfume but in my opinion it's really not. It smells very sweet and sugary, pretty much just marshmallows. If I was told it was a cotton candy perfume I'd also believe that. I primarily smell the marshmallow, sugar, and some whipped cream. It does remind me of the color pink. Maybe that's a small hint of strawberry but if anything it would be the flavoring you see in some sweets, not the fruit. I definitely see why this is so popular, it's a great option if you're looking for something pink, sweet, and sugary. I also find it to be pretty long lasting

This is one of my favorite scent profiles to exist. Obviously, a lot of people agree. I think the original is the most well done scent, but in terms of longevity and projection, the OG was lacking. Which is unfortunate. I don't really see myself buying a full bottle when I can get four or five bottles of "dupes" with nearly identical DNAs and better lasting power. Regardless, don't let it stop you from trying it out. I fell in love with the scent the moment I smelled it. It's so well done and It's overly replicated for a reason. Soft, sweet, fruity, airy and light. So girly and nice.

I was sooo excited to try this after all the rage, but I was kind of let down. First of all, this is as fleeting as my will to live- I feel like it disappears before it reaches your skin. Second, there is no projection. You have to bury your nose into your arm to smell anything. It starts with strawberry and powdered sugar sweetness, then the strawberry disappears and it turns into light powdery marshmallow. That's it. It kinda smells like you just showered and put cozy smelling lotion on, but your bathroom has mold in the corners. There's something musty dusty about this.

Smells like strawberry milkshakes, candy shops, and cotton candy/marshmallows. Opens with a more fruity/strawberry note, but dries down more to the notes of the sugar and whipped cream. The lemon, green apple, and nectrarine blossom are barely noticeable in my opinion. - Negative: VERY sweet, sometimes almost sickeningly so. I only wear it during colder months, because the heat makes it unbearable for me. It can leave a bit of a sticky feeling when sprayed on skin. Left discoloration after sun exposure (this does not usually happen for my skin).