Ginza

Oh no, this is a little underrated. It's not a daring or groundbreaking fragrance, but it just smells so good. And not like Idôle or Idôle Intense at all, at least not on me. Much more exciting than Idôle, but softer and fruitier than the Intense and without the rose that both of them have. Ginza opens with a juicy, vibrant and sweet pomegranate note. It's clearly identifiable as pomegranate and not just some random red fruit, but it's less bitter than what I'm used to from this note. The florals in the heart are dewy and pretty and convey the color pink. I can sense the freesia and magnolia, and when I smell them I imagine a bouquet only made of soft pink varieties of them. So fluffy and smooth. I honestly don't know what exactly hinoki smells like. This has a woody, patchouli-infused drydown that adds a little depth and darkness to the scent, but not much. It's still mainly a floral with pomegranate. The pink bottle with the black insert is not wrong for this, but a smaller black part would be more fitting for what this fragrance is all about. It's a very well-done, somehow more grown-up and chic take on the usual fruity florals and fruitchoulis. Nothing more, nothing less. Surprisingly this performs quite well. After sampling it the last time in a department store, I went to a drugstore to get some shampoo, shower gel etc. I was disappointed everytime I had to remind myself that the lovely scent that wafted through my mask came from the one spray of Ginza on my arm and not from any of the products I sniffed. Later in the evening it's not as wafty anymore, but still noticeable. I also have Ever Bloom Ginza Flower, and while they don't smell alike, it seems to me like Shiseido took inspiration from the Ever Bloom flanker's general scent profile and texture and made a new pillar out of it.

Lovely amazing fruity-floral fragrance uplifting, clean, pleasant and with good performance in terms of longevity and sillage. I am not into floral but I could not resist this one and I am very happy I got the 30ml. As someone said is 'spring in a bottle' The bottle itself is beautiful like an essential japanese work of art. About notes breakdown I cannot detect pink pepper and the dominant fruit listed as pomegranate is not a realistic pomegranate, is more like a red juicy fruit. The Orchid flower is not dark (finally), but luminous. Freesia, jasmin and magnolia is a great springy uplifting trio. Not sure about Hinoki, I am not educated on this note, but it could be the one making the perfume so special. Not chemical drydown or initial alcohol whiff. Overall very well blended and good performance. I received lots of compliments.Recommended. 4/5

Ginza spoils us from the first moment with a premium quality that brings it closer to the niche segment. It is a fruity-floral perfume, with spicy accents. It starts with juicy pomegranate, realistically rendered, to which floral notes are added, creating fresh accords. It is youthful, versatile, elegant, effervescent like a fruity champagne. Yes, it brings very well with Mon Paris, but it seems to me a little more refined and better executed. Although it is not listed, the rose note is obvious and central, it is kept throughout the stages of the perfume's development as an axis of stability. Very good technical performance, special bottle look, with minimalist accents. A must have in your collection! <3

I really love the scent. I see pepper as one of the top notes here but I didn't smell a strong pink pepper at all. If I didn't see it here most probably I would never be able to guess it. It's very lovely and floral. Nothing in exaggeration. Can be used both in spring and summer. It has both a naive and energetic character at the same time. I bought channel tendre 7 years ago and somehow I smell some kind of rotten flower bouquet out of that perfume. When I bought tendre I was literally expecting to find a smell like this by looking at reviews. Now I'm wearing Ginza for 2 hours and I still didn't get a strong woody scent. It's still very floral.

What can i say about this one? Ugh! I love it so much! I can't wait to autumn to arrive to wear this fragrance! In my opinion it is not an autumn perfume, quite the opposite, you can wear it all year round, but for some reason I found this one perfect for the coming season! It's a youthful floral, but in the best sense, it's not as if you fall in a garden full of flowers, no, it's woody, not too intense... it's just too beautiful, I think it is very unique, not many perfumes smell like this one, and that's why I love it! 💓

This perfume positively surprises me. I bought shisheido zen some time back, which I think smells a little like washing up liquid old style. Confusing. However, I’ve got a different feeling for this one. I love the simple bottle, minimalistic and clean. Subtle, flowery but also very stylish. This works perfect for me as a 40 something woman, career minded, mummy and dog mummy😂 it smells like a warm, kind, interesting woman. Sensual.

I tasted all Ginzas at the store and I prefer Ginza the most, but they don't have the sample of Ginza so the vendor gave me a sample bottle (so cute) of Ginza Murasaki instead which I really like and couldn't get enough of it. However after a few months I still couldn't shake off my desire for Ginza so I ordered one and I absolutely love it. It's really the scent that cheers up my mood, very joyful and sweet.

Few years ago I received sample of this fragrance and forgot about it. After a while I decide to try it. At first I wasn't much pleased, it was ordinary flower fragrance, but after it dries down it is so much more better. It is beautiful, I just could not stop smelling it. It's fresh, elegant, romantic, sensual, perfect for spring/summer. Today I bought big bottle of it, and I'm really happy with it.

it smells really good at first, enchantingly sweet and floral. but after one-two hours, the scent turns into watermelon gum on my skin. it's watermelon gum perfume for me. I really wanted it to be good, and it can be on some people, but i don't want to smell like cheap watermelon gum edit: It's been a few days and I'm warming up to it I think, long lasting and sweet

Quite elegant, sensual and deep. I highly suggest to wear it at night for a special date. A touch of freshness with a strong woody and floral scent. The orchid is quite strong here in a good way. I love it but I might be bias since this has been my mother’s perfume since it’s launch so it’s comforting when I smell it and warm as her hugs!

I'm testing a sample right now First impression - smells really good Yup, it does remind me of Idôle (my dearest) I love patchouli, this one is a rich scent, I can detect all of the notes listed It overpowered my JPG La Belle(Le Parfum) I believe you can wear this any season Edit: I couldn't resist it, bought a 90ml 😍😍😍😩

I love this one! It is very girly but there is something different about it. I am not sure why people dislike this perfume but I think it is very original. It is light and fresh and I can wear it every day. Pomegranate is not strong and floral notes are combined perfectly. Quite uplifting.

This was a gift my mom has received from a very close friend of hers and I am absolutely stunned by it. This is a soft, elegant and luxury scent without being pretentious. It smells like spring in a bottle. It may be strong at first spray but later on it is so delicate and femenine. 🌿🌸

I'm on my second bottle of Ginza and it really is such a beautiful perfume. It's one of those fragrances that reminds me of being on holiday. The longevity is really quite good and lasts maybe 4-5 hours on me. Will forever be on my shelf.

Y'all this fragrance is soooo good! It's so chic, elegant and classy. It works for all seasons, day and night. Would definetly reccomend to people who like floral and clean scented perfumes. Very underrated but one of my favs!

Sooo good. It's a simple and fresh yet very comforting feminine scent for warmish days. Gorgeous bottle and notes. Mom loved it. I could see any age group pulling this off.

A wonderfully feminine fragrance that’s fun in a classy way. It lasts well throughout the day, and I genuinely enjoyed it. Definitely a perfume I would repurchase.

The best summer🌅☀️ perfume but in the most sophisticated way possible😍😍😍 So unique - the pink pepper, hinoki and orchid are so special🧡🧡

Very shampoo-y fresh out of the shower hair smell. I did not find it synthetic or generic. Seems like a very good compliment getter.

Lovely clean floral scent! Little bit soapy, but it makes the perfume cosy. The more I sniff it, the more enchanted with it I get.