Beloved Man

Beloved Man opens with a grapefruit and black pepper spark, sharpened by soft resinous undertones that immediately set a warm, aromatic tone. The introduction is lively yet composed—spiced rather than sharp, elegant rather than aggressive. At its heart, the fragrance unfolds as a smooth aromatic–spicy composition, inviting and balanced, with a calm confidence that feels deliberately restrained. This is not the bombastic, room-filling Amouage many expect. The projection here is noticeably more measured: not a skin scent, but far from nuclear. It wears closer, more intimate, asking the wearer to lean in rather than announcing itself from across the room. Longevity, however, remains solid and dependable, anchoring the scent comfortably on skin for hours. The comparisons to Thameen Imperial Crown are easy to understand—there’s a shared elegance and polished resinous warmth that places Beloved Man in a similar refined territory. At times, it feels as though Amouage set out to craft their own interpretation of Terre d’Hermès; less mineral, more resinous, and filtered through the brand’s signature smoothness. The result may not be revolutionary, but it is quietly successful: tasteful, wearable, and understated in a way that feels intentional rather than compromised. Beloved Man doesn’t shout. It speaks softly and with very good manners.

The Guest review below was mine. It was a great experience to me when Christopher Chong, Creative Director of Amouage, presented Beloved Man at it's first global launch in Hong Kong to the attendees with simple words and strips of mouilette freshly sprayed with this fragrance. Within seconds, he suggested to the participants to have the fragrance sprayed on their skin as he hinted that fragrance could be a rather personal matter and it should be felt and experienced in person instead of following the boundary being put around it by others. On my skin, this fragrance had a very fresh and rather long opening of grapefruit and jasmine that was unique from many other Amouage fragrances that I had tried and/or owned. However, probably due to different skin/body chemistry, this fragrance opened quite differently on other participants. Consensus among the participants on Beloved Man were that this fragrance was rich and the notes were intense as the perfume volume of this EDP was 30% rather than the usual 20% in other Amouage EDP or lower in some other perfume brands. Without revealing too much about Beloved Man before more people can have the chances to personally experience this fragrance, I happily disclose that I am now a satisfied owner of this fragrance and look forward to wearing it more in the coming warmer seasons.

Great to see Amouage changing tack a little from bewilderingly complex fragrances with lots of spice and quite frankly odd juxtapositions. This is a little linear...One might almost dare to say a bit boring for them and their freshest outing to date. I like this sort of creative variation and use of different noses for each new release, it makes for an unpredictability and chaos which seems to be a brand theme. The opening of this fragrance is quite simply heavenly and taking the fruitiness to another level. The only thing I can compare it to is maybe something like millesime imperial, or Agua de Loewe EL for gorgeous fresh fruity vibes that are just devine. It has more depth than your normal fresh fragrance which you would expect from Amouage. Cedar wood and musk in the base highlighting the fruit with touches of saffron, spice and a little floral quality...it's lovely, lovely stuff. I remebered all that from one try so it definitely left a lasting impression on me. Now I'm not sure when this was released officially but It only just arrived the other week at Selfridges in time for winter when Beloved to me anyway is clearly more suited to the summer months...suppose that's not important. I look forward to trying it again...and maybe one day making it mine.

For my birthday i got a few testers of amouage and this was one of them. When i first sprayed it on a paper i did not know if i liked this one. The next day i sprayed it on my wrist and i found it a bit overwhelming in the beginning. but in a few minutes it turned in one of the best fragances i have ever smelled. My nose whent positivly nuts of the flowery musky and leathery smell folowed by the fruity smell that is a bit overwhelming in the beginning:). this is definitly a fragance you must try on your own skin. The next day i sprayed two times in my neck and that was enough.i felt good with it and gave me positive energy with a calming smell but please dont overspray this one or the whole room smells like it.for about 8 hours i could smell the fragfance myself and other people for longer got about 6 compliments that this fragance suits me well and people asked me wich fragance it was. This was the first time i have ever tried a exclusive fragance and i am gonna try more of them.i dont know yet if its worth the full price for a bottle cause i want to try it more but i am convinced that this is one signature worthy for me. Ps sorry for my bad writing :)

Beloved. A well deserved name, and it will always remains a beloved of mine. This one was my third Amouage after I started to get them. Sad that it looks like to be discontinued. At one point in time, and a while after I got it, it looked like everyone wanted to get it. Hence it became an expensive one among the other Amouages. Now, some people are downplaying it. I'm my opinion, without a real reason, and by comparing it, or describing it in way that makes me go and say: are we smelling the same thing? Also forgive my arroganse: where is you olfactory sanse? This one, together with Jubilation 25, are what I call, the romantic duo. Calming, balsamic, soft Aromatic in the dry down. Comparing Beloved to some designer perfumes is sacrilege since this has the Amouge signature all around it. I am not a guy who is looking after compliments, but this one gave me some unexpected ones. Why Amouage decided to discontinue it will remain a mistery for me. Beloved is in my opinion, a Jewel in the Amouage portafolio.

The more I use it, the more I love it!! :) Don't hate this because of the "lack of uniqueness" or simply because of the price tag! Yes, it is overpriced, as this is a limited edition! I don't say that this automatically validates the price tag , however I have to tell that whenever I smell an Amouage frag, I always feel like I would pay whatever price they ask for! Not because Im a fan of the house, but the quality, the creative process, the ingredients, etc. Everything speaks value here! I think they are one of the only houses with a clear concept what they want, and what they want to tell with their fragrances. No bullshit here. You get what you paid for. Period. This little pricy bastard meant to light up those moments in your life when you feel like you wanna remember forever for that moment. It could be a date, a girl, a man, whatever. It still can be an everyday scent, but I feel like in heaven wearing this every time I put on! This is true ART!!!

EN It's a mysterious perfume, which feels like no other and at the same time recalls the memories of many perfumes. Only after an hour or so you can "understand" its final notes and therefore useless to talk about an updated copy of "One Million". The most valuable thing is that every time sniffed manages to accentuate a different note (every time the only one!!!), slightly masking the others. For me it is a real magic of the perfume. IT Questo è un profumo misterioso, che non assomiglia a nessun altro e nello stesso momento richiama i ricordi di tanti profumi. Solo dopo un'ora circa si riesce a capire le sue note finali e, quindi, inutile parlare qui di una copia aggiornata di "One Million". La cosa più preziosa è che ogni volta annusato Beloved man riesce ad accentuare una (una sola!!!) nota diversa, leggermente mascherando le altre. Per me questa sia vera magia di un profumo artistico.

More of an observation than a review. This smells nothing like a $50 frag; it actually SMELLS expensive; which is just as well, because it really is very expensive. If you can point me to a $50 frag that smells just the same, I would be most interested to know which one it is. Now for the Jazz comparisons. Laughable. Nothing similar at all. I happen to own a full bottle of Beloved and full bottles of BOTH classic and La Collection Jazz. Am testing the Amouage and the YSL side by side right now. I cannot detect any similarity except in the most abstract and fanciful way. Again, if you are qualified to comment on this (that is, you own both, and can do a proper comparison) please let me know what the points of similarity are. Unfortunately Beloved makes my "beloved" Jazz smell cheap and inferior by comparison. And I am a huge fan of YSL Jazz.

Lacking in distinctive character, and that is one thing I look for in, nay, DEMAND from an Amouage fragrance. More like an ultra-high quality designer scent, very commercial. Nothing wrong with that, but I crave more, and need more, especially for this price tag. The dominant note I get is lemon, probably a combination of the grapefruit with the elemi resin. I don't feel the need to smell like this much lemon. Later in the development, more like lemon meringue pie ... UPDATE: Wore this today in warmer weather and found it to be a pleasant experience. However, Reflection Man does a similar job in the fresh-creamy-citrus-floral department and is cheaper and (probably) slightly better. UPDATE (2): Oh no. Wore this again today and I fear I'm falling in love with it. Gorgeous scent. I want a bottle. This Amouage habit is dangerous.

This is a scent for a strong, powerful and I'd dare to say dominant man. Definitely a man, not a boy. Somebody in their late thirties, forties, early fifties. A fragrance that exudes confidence and self assurance. Amouage Beloved is for a man who doesn't have to prove anything to anybody Because he simply knows he is great just the way he is. But this man has also softer, warmer side. I would be happy to surrender myself to a man like that. To give up my need to be in control all the time, and be a strong woman all the time, knowing,not in my head, and not even in my heart but deep, deep in my gut that I can trust that man and therefore become a woman who is comfortable when being taken care of. I am yet to meet such man. And then I'll buy for him Amouage Beloved :-)

A breathtakingly beautiful Floral Spice Oriental from the never disappointing Amouage, Beloved is a spellbinding mix of florals, resins and spices that has to be worn to be believed. The perfume starts off with a burst of elemi resin, cardamom, pepper and grapefruit. As it begins to dry on the skin a beautiful saffron note, highlighted by patchouli, jasmine and geranium is revealed. Then as it moves towards dry down, a woody leathery base combined with musk takes center stage. Moderate to strong in sillage /projection with tremendous longevity, this can be easily classified as a unisex fragrance. Not for very macho men, but more sensitive, artistic, and creative types. This is one I will never tire of. Beautifully haunting and breathtaking!

This is Devine!! Very rich, deep scent with extraordinary silage and moderate projection. Christopher Chong's background story always compliments the fragrance perfectly and this one is no exception. Very romantic scent with a sophisticated structure. I think it's still very unique even amongst the house other creations and so long lasting! I believe Amouage fragrances really worth the price tag. I never got disappointed with them. Beloved Man is a limited edition so no surprise that it even costs 50% more. Nobody should blind-buy this but if you tested and you fell in love with it like me i think it's really worth the price tag. I really don't exaggerate when I'm saying that this is one of the best perfume I've ever smelled!!!

Got my hands on a 10 ml decant of this sadly discontinued offering. My initial thoughts in the air was that this is Amouage does a blend of Grey Vetiver EDP and Terre d'Hermès with some add-ons. I was getting citrusy elemi, vetiver and orris mainly. Realistically speaking it opens up spicy alike Grey Vetiver but resinous elemi replaces pimento. Then it has more depth and noticeable powderiness coming from Orris root. On my second wear I notice the sweetness more and more as there is a lot of guaiac wood in the base, giving this creamy vanillic facet. It is essentially what I was smelling in the far dry down of my first wear. As for any Amouage, there are surprises every wear so I will be spending more time with it.

March 2021. Got the sample I ordered and I experienced for the very first time this happy and grateful opening, instantly providing in one of the best spontanious acts its richness of wonders equivelant to paradise. To me this is sofisticated. Very very good in my opinion. Not offending at all. Not loud. A nice fresh sexy floral blend down there in the vivid wrapping of light cheerfull velvet, perfectly in balance under the sky of the sunny freshness of the top notes and floating like an adored and beloved king seated on his throne on top of this superb creation of the magic of the base notes. It fits seamless. This castle as I have not experienced one before becomes a palace with the ball of dancing beauty.

Just fantastic. Well balanced in the sense that it has notes from many different genres and mixes them into something that is neither too light nor too heavy, not too sweet nor too dry etc. It makes it wearable for a long time without getting tired of it. It feels somewhat sweet and very friendly. The fruity notes combined with the cardamom and florals give me an impression of something a bit bubblegummy, but on an oriental base. It strikes me as a sweet floral, but maybe that's because it's so well mixed that no note in particular stands out. This is the one that should be called Sunshine Man. Wearing it on an overcast summer day, it feels out of place. It's extremely cheerful.

hmmm..a gentleman perfume for men, with burst of citrus smells, then woodsy pencil shaving smell of gucci homme( th eold one not the new one ) on skin it develop fast than on cloth, the one that i like is the drydown musky leathery oud smell... i have been waiting for amouage to come up with the rendition of classic barber smelling of the style of knize ten, habit rouge pour monsiuer and PDN New york etc...this is their rendition of it.. i love it, i may purchase it...i love the smell of gentleman with strong charisma...and a gentleman smell that is both in european and arab world.. it is worth every penny..in my opinion, got to start saving now

A bite of lemon cake—creamy, melting effortlessly on the tongue... Smoky resins jostle for space: Omani frankincense and Filipino elemi... Dry cedarwood and guaiac intertwine In perfect harmony with leather (isobutyl quinoline). My beloved from Amouage, A 2013 release, Now, sadly, discontinued. My paradoxical love— As dry as aged wood, yet as moist as cake. Smoky like burning incense, yet as serene as rich spices. Radiant like spring blossoms at dawn, yet as dark as a leather coat on a cold night. In its essence, it carries the legacy of its ancestors—Jubilation XXV and Ubar.

I know very well the amouage line. Beloved is an unicum among others. It has the same rich amouagey colors but it has an extreme easy going mood. All seansons creation. Perfect for the warm italian spring/summer. Opulent elemi is the cpmposition prince, light white flowers come after a bit. Really nice, easy, relaxing. I usual wear it in home after the shower for my personal plasure only. It's a private plasure, no louds at all. Poore projection and sillage but it's enought for home. Other choices for night and office. My private escape to comfort. 8/10

Oh my, is it a long lasting one! Sprayed once on my forearm and I can still feel it on the skin some 27 hours later. Just wow! The scent itself is pleasant and very summer-y, invokes the memories of sunshine and and warm breeze in a lazy afternoon. Also, I'm obliged to admit that the first moments (up to 15 minutes) does have a medicinal vibe which might be not for everyone's liking. Doesn't seem to be very radiating around - I consider it as an intimate perfume. Absolutely unique, there's nothing to compare, in my estimation.

This stuff is Stunning! Absolutely gorgeous...first time i sprayed it on i wasn't convinced this was any good.....second wearing i found out i was convinced this scent is one of the top scents of Amouage...(Lyric and Ciel are my other Favorites) I haven't spent enough time with it for a breakdown of the notes but you need to try this if you love Ciel or Lyric....not in the same vein but if you really dig those you are almost guaranteed to think Beloved is insanely good. I may edit this one as i spend more time with the scent.