Avestan

I had found this perfume on fragrantica a few years back and always kept it in the back of my mind for if I visited London. I finally ended up visiting for a friend’s wedding. My wife and I had a wonderful day seeing all the sights to be seen and about passed by the store because it was so low profile and tucked in. But I’m glad we made it! I tend to be spoiled by online shopping but I’m glad this requires you to visit their storefront. The space they have is kept dark yet it’s extremely warm and inviting. The walls are decorated with tile work and clay. The decoration really represents the perfume well. To make the space a part of this perfume I think fits the story well, of making a journey for the sake of a new experience. To the perfume itself, it’s uniquely: spicy, earthy, and citrusy. To my nose I can clearly smells clove, black pepper, lavender, clay, and bergamot. This is a very dry smelling perfume yet it’s not powdery. I fell in love with it the moment I put it on my skin. And I will cherish it as a memento of my time spent in London, with the hope that I will make my way back sooner rather than later. I’m just thrilled it lived up to the hype I built for it in my head. It’s a very affordable perfume as well, which I was quite shocked by. If you live nearby, or are traveling to London, I think it’s worth stopping by and giving it a try. Even if you don’t end up liking it you’re right by SOHO and Chinatown, you can always get some dim sum! And I’d make a shout out to the folks running the shop, they were nice and quite informative!

Avestan is not mainstream, it is not niche... it is a state perfume: it creates a state, supports a state. It is that state of inner joy, of happiness that you have when you are connected with nature. What does it smell like? Well, it starts with the notes that I think compose it, aka a fairly soft black pepper that doesn't make you sneeze, the accord of fir or pine that remains on your hands after crushing a bunch of needles in your palms, an absolutely realistic smell of clay or kaolin. You feel each separately for a while, after which they start to mix and the result is absolutely fabulous: the smell of resin collected from conifers and left out to dry. It stays on the skin for a long time without projecting too much, but there is no need for that either. I love it, I love its simplicity and beauty and I am so happy that it is part of my perfume collection. <3 <3 <3

I have absolutely fallen in love with this fragrance after two days. It's comforting and compelling at the same time and I keep catching myself smelling....myself. It opens with a very clean clay scent, moss, there's also a very nice airiness to it and a separation between the notes.... Hidden in the structure is a vanillic sweetness and a sensual musk that develops with time. I've worn this for the last three days now, and will be getting more bottles.

probably my fave frag I own... so unique and delicious, I get powder as the strongest note, but it's a tiny bit sweet in kind of a savory way, rice-esque and tea-esque but not in a way that I could definitively say either is strong. maybe a little bit of linen or canvas. price point is excellent, the only issue is it lasts about 30 mins on my skin! wish it lasted longer but for the price I'm not too upset. highly recommend

Forget the reviews that say grapefruit or cloves or any other ingredient. This is so unique that it smells exactly how you want it to smell. To me it’s the inside of an old church that is being restored. Plaster. Wood shavings and paint. Along with incense and unlit candles. This. Is what every Tom Ford and niche brand wishes it smelled like. With out the shouting or ramming it your bloody face. More like this please.