Mesmerize Platinum Ultimate

Hands down one of the best fragrances for men from Avon and easily my favorite Mesmerize flanker. This fragrance opens fruity and floral in a very well-balanced masculine way. The dry-down stays consistent and the notes don't change much throughout which is definitely not a bad thing for this frag. The performance and longevity are good as well with about 2 hours of projection and 5-6 hours on skin and easily all day on clothes which is not very common with men's fragrances from Avon, especially in this price range. As for gender, I would say it leans more masculine but girls can pull it off too since it's fairly sweet with the pear note. I rock this fragrance during the day in the cooler seasons, and evenings during warmer seasons, but it can be worn anytime really. A definite must-have from Avon; get it before it's discontinued since Avon isn't shy about doing so with their newer releases and flankers.

Overall feel is green but dry. Evokes grasses and subtle florals. Quiet, understated, but not boring. There's nothing off the top of my head I can compare it with. Suitable year round.

My oldest son wears this and it smells pretty good!!! He does get asked quite a bit what cologne he’s wearing and/or his good he smells.The notes blend excellent together and stand out on their own too. Longevity and silage are very long lasting on him.

My colleague wears this and it smells wonderful on him. Oceanic, bleak, ambergrissy, it smells like a cleaner and easier-to-wear version of SilenceTheSea by Strangelove NYC. Very pleasant, bleak, clean, grey, modern masculine aquatic.