Emporio Armani She

This just arrived in the post. It was a blind buy for me and... I love it! It’s taking me back to childhood a bit, I’m sure women around me wore this when I was growing up. I can see how it could come across unisex but I think it could be a touch too powdery for a man but then again maybe not. It’s really really gorgeous. Super clean smelling. Kind of off duty power woman vibes - the simple matte gold bottle suits it perfectly. Light, clean, powdery but not flufffy. The citrus is bright and sparkling. The only downside for me is that it doesn’t project well. I do find that with a lot of the perfumes I like though because they just don’t have those heavy notes. It’s a payoff I’m willing to make. Very happy to have this in my collection, I suspect it’ll be a mainstay.

Recently been reunited with this absolute 90/2000s gem and it is still gorgeous. An almondy powdery vanilla beauty that is a little weaker than it used to be. However, it's so inexpensive and easy to spray around without worrying. Works so well in the summer heat as well. I think this will keep me sane during heatwaves. Super comforting and cosy to me, yet uplifting enough to cut through humidity. It's a shame it doesn't have a better bottle design.

I wore this shortly after I graduated high school in the 90s. I recently bought a bottle for nostalgia’s sake. It smells exactly like I remember it and one spray has been on the back of my hand for two hours despite having made dinner and having washed my hands a few times. This is unique and underrated. Light citrus, musk and cashmere. Could be unisex. Cozy. Smells expensive, too. I love that I have this again.

This perfume was actually launched in 1998, Such a timeless scent, doesn't smell old fashioned at all. Very sexy and edgy. There is nothing out there that smells similar. This is not a gourmand scent, most prominent notes are citrus, cardamom , vanilla and cedar. There is something addictive in it. Perfect for every occasion. Unfortunately it doesn't last long, I wish they come up with the Intense version...

I had the original 1998 version long time ago and I am not disappointed with this one. I think it is pretty much the same, maybe this one is missing the tonka. However, this perfume fills me with joy, it is warm and powdery but in a sexy playful way. I wish the longevity was better but it is worth your money. Very feminine, very nostalgic, very sophisticated.

A light citrus opening followed by a lightly powdery, creamy, vanilla floral development. This is a good every day fragrance for the girl who loves powdery fragrances but does not want to overwhelm others. The more I test it, the more I like it. I layered this with CH Good Girl Blush and it was a banger.

Loving this new 2020 version of She. It smells so classy. It's soft and clean smelling and it smells expensive. Perfect for any occasion and for any time of day. So easy to wear and inoffensive. It almost reminds me of Chanel with it's gentle lasting elegance. Simply beautiful.

I remember the original from the late nineties well and I actually prefer the latest reformulation. The original was too powdery for me (this one is fresher, but still very soft and comforting, like a cosy blanket for all seasons) and suits my skin chemistry better. Love!

Gorgeous fragrance. I absolutely adore it, could use this in the everyday life (whether at work, going out, etc.) It is not too strong and overwhelming, rather it smells soft yet still holds its own. It smells classy, expensive, and very clean.

UK PERFUME LOVERS I have tried NEXT UK Define Eau de Parfum and it's even better than Armani She/Lei - I actually can't believe how insanely gorgeous Define is for £20 - it smells ao niche-musk and ultra expensive SUPER CLEAN

Really love it, clean fragrance but not in a dry sheets way but in a classy way. Projecting during the first 3-4hours. Perfect for the office.

If this is the one in the tin can I really like it. Though it's kind of weird that it's a tin can for a perfume which isn't cheap.

i love this scent soo much at first it is almost sour or bitter but once it settles it is amazing and soft and smooth!

Love it, soft, creamy powdery.

I keep hearing "oh it's missing the pineapple" "it's not the same "what in the cardamom", and honestly, I'm standing here just enjoying a very interesting perfume that comes in a funny bottle. It's difficult to explain what it smells like since it's so specific: it is sweet but at the same time has that kind of musky scent. Then it explodes with what I can only describe as a drink spiced with rosewater (there's no roses in this), and ends almondy on me. The comments stating it smells like the male counterpart? Probably true, my partner has the HE one and we kinda sync if we wear it the same day, but is that bad? No, gosh people are weird. One thing I'm holding against it is the longevity: not the greatest, and for what you pay per bottle, you'd expect it to hold longer on the skin and clothes. Gets me barely through 3 hours tops. I like the bottle since it's much more unique than the typical glass ones, however I hate that it changes often between mls: before it was metal with the silicone/rubber sprayer, now it's fully metal, standard sprayer, standard cap. Armani should also get a grip on naming this perfume. Is it She, Elle, Lei??? No idea, I have the She/Elle/Lei/彼女.... iteration. I believe we can all agree we can say Elle or She, so just stick with that?

So I used to wear the original and just got a bottle of the latest new release version and it’s a shadow of itself. It’s just not as special as it used to be. It’s less powdery and more vanilla. The pineapple is missing, it appears to be more citrus now. The dry down is like a vanilla almond biscuit with citrus undertones. It’s a bit generic. It used to be a powdery iris, deeper, more interesting dry down. Sweet and beautiful. The reformulation is close but it’s not the same and those of us who know the original fragrance are disappointed. It should be a new fragrance and not a new version release. I hate when they reformulate because it’s never for the better. It’s always cheaper material, less fragrant and potent, less meaningful. Always a shadow of its former glory. It’s nice and I will wear it but it’s not special like the original was.

No idea what the original release smells like, but this one is a lovely modern take on a powder-centric scent. Minimalistic and clean, but also cozy and comforting, quite dense even. This scent wraps around you like a cocoon without being too overpowering, and is pretty well-balanced in general - it's like a soft beige cashmere scarf in fragrance form. Not musty or makeup-y at all, you can tell the fruity and floral notes are deep in there giving it that very subtle zing. Not too memorable or unique, though. Lasts a couple hours at the very least. Just a nice everyday choice - however judging by the other reviews, the performance might vary a lot from one skin type to another.

Wow this is unusual and gorgeous. I love cardamom, and pear, so having them both in this is just beautiful. The florals are so well blended that none stand out, and I was concerned it would be too powdery but it isn’t at all. There’s a kind of freshness about this that I wasn’t expecting, I was anticipating more of a traditional powdery floral that would be a bit too overwhelming, but this is somehow light d airy without being an aquatic or freshie, it’s hard to explain. Very traditionally feminine, a powdery fruity floral with a soft spicy warmth. The drydown has a touch of dusty almond (not sticky almond essence) added too, lovely.

This scent was my jam back in the early 2000's. I know I went through at least 2 full bottles, which is unheard of for me. I smelled like this everywhere, the bank, the club, the grocery store, I was relentless. There was nowhere this scent didn't go with me. I'm a little sad to see its discontinued/reformulated. While I don't know that I'd want to start wearing it again, smelling it would take me on quite a trip down memory lane.

i have tried it today at sephora. now 4 hours passed and i can barely smell it. it reminds me of Lacoste classic women but this is sweeter and creamier. also reminds me of new samsara but this is more comforting & intoxicating & bright and happy if i may say. i really liked it but not sure if i purchase it. wish it stays more on my skin. it is great for any occasion and any season btw. quite chic and elegant.