New York

Based on the note pyramid, I thought this would be my ideal fragrance and was willing to shell out an exorbitant amount for a sample. That being said - it's a lovely, fairly timeless scent: Light as a cloud, crisp and aldehylic, but still laying on a base of wispy pillow-soft-vanilla, with some 'generic clean notes' thrown in. The drydown is a crunchy ambrette/iris melt, and it's very cozy. The sore spot here is how unrealistic the full bottle price is in relation to how WEAK and short-lived this is... and for that price I'd tend to opt for something a little bit less 'done, and safe'. So much so... that I had a hard time pinning down what this scent reminded me of - there were so many close calls! 1) Frederic Malle L'eau D'Hiver. (More full bodied) 2) The actual most watered down/less powdery-more boring reincarnation of John Galliano EDP. 3) I would even go so far as to draw a mild comparison to Chanel No. 5 Eau Premeire (No torches and pitchforks please) 4) Xerjoff Fatale Charm (Packs more of a punch!) (I don't dare select any of these for the 'reminds me of' option.. they are just my humble two cents. Perhaps if you love any of these scents or they are hard to find where you live- check this one out!) I hope this isn't coming across as a negative review - it's lovely, soft, heavenly, a little bit addicting... but pretty safe and unoriginal for nearly 400$.

The Bergdorf Goodman exclusive Armani Prive New York struck me as unassuming and not too outstanding at first, especially for a BG exclusive priced above-the-norm for Prive at $360 for 100ml. The scent, is overall, modest---a blend of white pepper, white musk, white tea, iris, vanilla, some florals, and incense. It's quite white, as the note list allows me to imagine, and it's an even-keeled, balanced impression of the various elements. It's sharp but not too sharp, and smooth but not so smooth as to be boring or too sweet. It evolves from the sharper to the sweeter, eventually remaining on my skin as (predictably) the vanilla and white musk, primarily. Classy stuff, four-season and gender versatile, surely leaning slightly feminine but not enough to move the needle for me, at least. Performance is well above average on projection and quite great on longevity, impressive given that it's not a particularly heavy scent, but it is a rich scent, nonetheless. The price is a lot to swallow but this could be a unisex signature scent. Certainly something to think about. At least for the time being, it does not appear to be slated to be discontinued. 8 out of 10

My newest bottle and it is oh so beautiful 🤍✨ I blind bought this from Bergdorf Goodman last week and yes, it is still available but it is an Exclusive from BG so it did hurt my wallet a bit 😭 Nevertheless, I have no regrets! This is a fragrance for musk lovers. It’s powdery but not overly so. I love the burst of pepper at the top, it makes this fragrance joyful and fresh! Then, the florals appear accompanied by a powdery musk that is warm and enveloping in a most comforting way! There is a hint of sweetness as the dry down happens but it’s very verrrry subtle. I love looooove this fragrance!!! I’m so glad I took a risk, it doesn’t happen frequently but this is a successful blind buy! 🤍✨

Ah heavenly father my lord my savior? Why hast thouh forsaken me ? ... i wanna say cuz this was only sold in new york bergdorf goodman and the lady was kind enough to give me 2 x 1 ml samples, all the way in 2017 and today i still have one 0.5 ml left. Guarding it like mybaby. This scent, people, is divine. Please contact me if you get aa hold of it. İ can trade my liver and two kidneys, just kidding. Or maybe not. Dear iris is so endearing here and i almost smell peony and suede like JML peony blush suede. Great combination it would make. 10/10, and sillage too is just to the point. Ah fifth avenue! Ah central park! Ah my youth!

I blind bought this for some crazy reason, and let me say I am so glad I did. This is such a beautiful fragrance. Feathery light, yet warm and sweet, It just is so beautiful. Opens with pepper, iris and neroli and dries down with wisps of incense, tea and cashmeran. The aldehydes give this a faint sparkle, and the iris gives it some beautiful powdery notes that all come together with the musk, incense and vanilla. Nice longevity and sillage as well. Not for everyone but well worth checking out if you have the opportunity!

Absolutely gorgeous. It starts out peppery and then mellows into the most amazing powdery scent. I wore it to dinner with my partner and he although he never usually comments on my perfumes, he told me how good I smelled. I agree with other reviews about the moderate sillage and long performance. This is my first Prive, and I'm not experienced enough to pick out the individual notes (either that or maybe it's extremely well blended?), but this is how I want to smell every day. A total love <3

I visited Bergdorf Goodman on 5th Avenue because of the window display of Armani Prive New York. As I walked into the store, I was greeted by their associates who were promoting the fragrance. I enjoyed our exchange and left the store leaving a trail of Armani Prive New York. It is a very beautiful, contemporary classic fragrance: white pepper, white tea, white musk, iris, peony, vanilla, neroli, a distant incense, and intoxicating aldehydes, blanketed by rich cashmeran.

I've given this a full wear...initially I get the white pepper, incense, & tea. 10 minutes or so that was almost completely gone & what is left is a soft musky, vanilla, peony/neroli floral. The cashmeran & ambrette are grounding & smoothes it out beautifully. She settles into an absolutely lovely fragrance. Sillage is slightly moderate leaning intimate to me. Moderate longevity. 💜 8.5/10 I have a box lot of (44) 2 ml samples for sale on ebay. UPDATE SOLD.

It makes it’s presence known without being overpowering. It’s a powdery vanilla scent. The vanilla is balanced perfectly by the other notes. Sillage is moderate and the performance is amazing. It comes closer to the skin after about 4 hours, but 2-3 sprays on the neck and shoulders lasted all day and into the evening. This leans feminine but is easily unisex. This is a beautiful fragrance. Very versatile. Highly recommend

My most inoffensive perfume to date. It reminds a lot of my Afnan Pure Musk BUT the incense, cashmere and vanilla notes on this one elevate it from just being a musky perfume. It could work as a skin scent but to me, this is like that perfume you wear when it’s an unplanned date night... like you guys know you’re going out but you’re going wherever the wind leads you.

That’s a lovely scent! It’s very fresh and somewhat citrusy but it also has the most amazing combination of sweet and peppery notes. It’s both very tender and slightly sweet but it a bit of a spicy and smoky character. Loooooooove it! Why oh why they had to discontinue this one....

I love it! I can smell tea and fresh peonies. And above all, it is the most beautiful bottle that I have in my collection!

Vacationing in NYC and I go into Bergdorf Goodman. The employee at Armani perfume counter offered me a sniff of this rare and limited edition fragrance. The bottle color is beautiful and it smells great for everyday. While I like the scent, it reminds me of Orpheon by Diptyque which I have. Honored to be able to smell a rare Armani Prive perfume.

Powder, musk, a bit of pepper, an a hint of floral. A thoughtful skin scent.

Too much pepper in the opening. Then it finally dries down into a soft musky ambrette, definitely smell the smoke in the background as well. Couldn’t smell the iris or tea anywhere. If you like black pepper or can get past the off putting black pepper opening then go for it. It’s a unique one for sure.

Anyone has a bottle to sell or even sample? :) would love to test it...

I wanted to love this, but sadly, it turned to instant harsh incense on my skin. I don’t have a single solitary note of anything else coming through. Nothing powdery, nothing sweet. No vanilla, no white tea, no Iris, no musk, nothing. Someone else mentioned libraries and pencil shavings, I get that as well. I wish I smelled the smooth, slightly sweet powdery vanilla that I did while at Bergdorfs.

I have a full bottle with box available if anyone is interested. This was the first perfume that I bought from the Armani Prive. Unfortunately I didn’t like it, is probably too niche for me. I can smell incense and very mature flowers in a vase that are about to wilt. On the other hand, it is the most beautiful bottle that I have in my collection

Overwhelmingly powdery/sweet. Like one of those old school talc powder puff blasts. Best for a heavily Chanel jacketed crowd dining at their doyen friends penthouse on the upper West side discussing the latest art display at the met. Way RICH. and it is pricey and apparently not easy to find.

The dry down is an exact reproduction of the scent of old libraries, old books, and pencil shavings. Some people search high and low for that scent - I am not one of them.