25:43

Finally! I have been waiting for this to be added to the database for so long and now I'm very excited to review it! The fragrance starts off with a blast of lemongrass and lime. If you love lemongrass, you'll find this intoxicating. It's very fresh and summery. Oh but wait... there's more... As the lime and lemongrass fade, the tonka and vanilla come out with a hint of caramel. The drydown is like a creamy, sweet cheesecake, with a sprinkle of powder. It's thick, delicious, and so unusual. The lemongrass with a hint of citrus never really leaves, but remains in the background even through the drydown. From the topnotes, it would seem this perfume is more suited to summer, however the drydown is rich, thick, powdery, sweet, and to me could be more suited to Fall. One more thing I appreciate about this is that it reminds me of my beloved Avoshower limited edition shower gel. I am clinging to the last ounces of this with my life but the perfume helps fill that hole! Overall, beautiful, unique, lovely perfume. Sillage and longevity average to above average. A-

At first it starts off with a blast of lemongrass and lime.... very strong! But only minutes later it fades away and a vanillacaramel note along with the tonka appears, sooo delicious!! Mmmmm, a unique lovely scent with a powdery hint.... reminds me a little bit of a cake but at the same time very fresh. One of my favorite from Lush along with Karma, Love, Ginger and Orange blossom... by the way... I love most everything from Lush :)) Till en början doftar den citrongräs och lime.... mycket starkt! Vaniljtoner och karamelltoner finns dock med hela tiden i bakgrunden, sååå ljuvlig. När de första skarpa tonerna har lagt sig (ganska omgående) tar vaniljkaramellaktiga och tonka bean över och 25:43 doftar ljuvligt!!!! Mmmmm, en unik underbar doft med en aningen pudrig känsla... påminner lite grann om en bakelse, men samtidigt fräsch. En av mina favoriter från Lush, tillsammans med Karma, Love, Ginger och Orange blossom... för övrigt äääälskar jag det mesta från Lush.

This perfume captured my fancy at the LUSH boutique in Abu Dhabi in 2012. The top note is definitely lime and lemongrass with a bit of hay. When it is first sprayed, the smell is a bit overwhelming so go easy on it if you are going to be in tight quarters quickly. Once the top notes mellow out, the base notes with caramel, tonka, vanilla come out to play and on my skin, the result is a very nice gourmand fragrance that makes others within my personal bubble say, "Something smells amazing. Is that you?" This is simple, yet classy and light scent for the type of girl or perhaps guy that likes a fresh, citrusy beginning with a warm & decadent end. Definitely a unique fragrance that I would recommend to those that are looking for something delightfully innocent.

I loved this perfume from the first sniff. I was in lush store buying shower gels and sniffing my way around the store when the sales person asked me what perfume I was wearing. I'm pretty sure I stupidly applied lemongrass and vanilla essential oils directly to my skin. She pulled me over to the perfume display and sprayed this for me. I went through two bottles and multiple travel sprays during the time that it came as in production. I worked at a department store at the time and I smelled different to most people working on the sales floor. Getting complimented that you just smell good all the time and not overly perfumey is the best. It was earthy, sweet and fresh all at the same time. I haven't found anything that smells like it since.

25:43 made my LUSH YUM list. i love this scent. LOVE. i'm big into lime so right away i'm like, "OH LIME!" which makes me smile like a crazy person. then i get hit with heady waves of caramel and tonka... tart and sweet and tart and sweet. its projection is so yummy it may trick people into thinking you're a tiny, cupcake! so be warned, they may try to eat you. nom nom nom YUM LIST: 25:43 b scent imogen rose love cocktail dirty 1000 kisses

I love this scent! I smell Lime and Tonka Abs at first with a little bit of Ylang Ylang. It's not strong to me but it is very addicting, I find myself smelling my shirt several times after I spray it on. Reminds me of Coconut Lime and sun bathing in Hawaii.. One spray is all I use. One negative is that I find it does not last more than 2 hours.. I have tried almost all Lush's perfumes and I think I have found my favorite though!!

I've held onto this fragrance for a ridiculously long time but I love it. It's very long lasting and sillage is wide. I wore it one thanksgiving and my family asked if I'd been baking before arriving - they smelled cinnamon/ginger on me (similar to another reviewer!) I haven't been able to find a single fragrance like this again, and I miss it dearly.

I had a travel spray about 10 years ago and this scent was remarkable for its uniqueness, longevity and silage. Why was it discontinued? I loved this on my skin and so did others. I received many comments that I smelled like cinnamon rolls, which seems strange with the note breakdown, but it was sweet fresh and clean with a little edge.

I have to agree with Sweetiepea, this reminds me just like a sweet, zesty cheesecake. i personally adore this, though i am a fan of incredibly sweet fragrances. This one is definitely girly, though whilst i'd not think of a bride when i smell this one, it does remind me of the first, fleeting tropical holiday romance

I have two signture perfumes and this is one of them. At first a little strong smell of citrus but it calms down and then I smell vanilla and something like gingerbread, a soft and warm smell. It's a gorgeous perfume and I have got compliments both from my family and others.

Love this! Starts off with a burst of lime. I really wish the lemongrass in the opening would last longer. Later it mellows out into this delicious caramel and cinnamon. The dry down reminds me of L by Lolita Lempicka. Will be buying a full bottle of this.

The first fragrance I ever truly loved and called my own. I had the solid and it would stain my neck sticky blue. Still find myself drawn to ultra sweets and citrus 10 years later.

This is a review for the body spray as it doesn't have its own listing here on Fragrantica. Simply put, it's a citrusy, cinnamon fragrance. Smells like a Lotus Biscoff biscuit to me, actually. Has massive projection with decent longevity for a body mist. See, to me this is probably an example of me buying a fragrance/body mist of something I like the smell of vs something I want to smell like. Unfortunately, I've only learned the difference between both very recently and this is definitely one of the scents I like the smell of, but have realised I don't necessarily want to smell like. It lasts ages on clothing, but the cinnamon smell is quite cloying upon dry down so I only prefer to spray this on my skin for a softer dry down.The storytelling behind the original perfume definitely did a lot to sell this perfume to me though. Will eventually make use of it entirety one day, but this is just a bit too overwhelming for me to wear often.

This is a strange but sort of fun fragrance. Initially it is very citrusy with the lemongrass standing out, but within 10 minutes the citrus notes are nearly gone and it turns into a sweet syrupy tonka bean and vanilla scent. It seriously reminds me of the cinnamon buns you buy at the mall with the slightly lemony frosting (cinzeo I think) which is nice. Unfortunately following the hour or two of "cinnamon bun" goodness it becomes cloyingly sweet caramel. Overall this is a fun cheap and cheerful scent if you like gourmands, but it is very unbalanced and not particularly well blended. Maybe if Mark Constantine had spent more than 25 minutes making it, it would have been better, oh well.

A wonderful, fresh perfume. Everything comes together quite well in this perfume. You'd expect the litsea, lime and lemongrass to overwhelm this perfume, but they meld in so well with the tonic that they don't stand out as top notes, but settle in to create a deep ambery, silky, and somewhat sharp scent. While this would be great in the summer due to its freshness, the caramel aspect makes it a great evening or even autumnal scent. You'd love this if you're already a fan of Lush's Turmeric Latte, Love, or Cardamom Coffee. A wonderful scent I'd love to see come back, but I'm glad I still own.

Very good, This turns from a very fresh and strong lemongrass to a slightly spicy, almost gingerbreadish citrus/gourmand fragrance which is honestly very unique and a great blend between fresh and clean and spicy and sweet. I typically don’t like sweeter scents but this is a great one !

This smells like Yankee Candle's 'Vanilla Lime' candle! Very zesty but smooth due to the vanilla base. Not overly complicated, but a nice summer/autumn scent for every day wear.

I bought it today on the sales ! Nice milky caramel with lime and vanile,very yammi.

I smell only lemon and vanilla in this fragrance. Very nice scent! Love it!

This fragrance starts out promisingly enough, with lime and lemongrass so persistent that you'll be lulled into believing you might have found a cologne that will last for more than a hour. Then there's a really inept transition to a horrible caramel note. The two co-exist for a time - which is a real stink. Strong and nasty stuff. Question: What kind of a perfumer brags about the short amount of time it took him to throw together a fragrance? Answer: One who is being way too clever for his own good.