Mallow

So I agree with the prominent note votes except for the orange blossom and I know OB, I own several strong OB scents. I get violets, heliotrope, raspberry, vanilla and musk but I also get a stronger almond note and the slight pink pepper. I would say that the amber and OB are the lesser notes here. It's a beautiful violet and sweet purple fragrance, slightly powdery, reminds me a bit of Celeste by Giardini Di Toscana but Celeste has that GDT vanilla, and this is a much purer purple floral fragrance, and all the other notes are here to support a purple floral perfume. The classic heliotrope, vanilla, and raspberry are added since they complement the violet well to sweeten, soften, and feminize it but I also like the addition of the almond and the musk. One of my favorite violet scents I've tested in a while and once my decant is empty I'm definitely getting a FB of this. I have Insolence, The Virgin Violet, Celeste, Gucci Generous Violet, Molinard Violette, Dama Bianca, Lipstick Fever, and Balenciaga Femme so you could say I have a thing for violets, but it can be a tricky note and I don't really even like Molinard's Violette (too earthy and dry) but this one is just what I want in a violet scent. They often either swing too realistic and can be earthy and plastic or the violet gets drowned out by the supporting notes and can be overly sweet or lacking direction. This scent has a clear perspective and scent composition and if you're into candied violets and slightly powdery scents, I think you would like this too. Not really on the same page as Insolence as Insolence is a VERY violet forward scent, in fact, I think of it as THE violet scent of all violet scents. I also have Oriana and it never crossed my mind that they were similar. Yes, it's sweet and it has a raspberry note but it's not nearly as sweet and again, I'm not getting the orange blossom. I think it's more of a cross of Dama Bianca, Insolence EDP, and Instant Magic but overall, it smells the most like Celeste (again I have all 4.)

This perfume is in the same family of the ones shown in the reminds me of section. But NOT the same, this is not Celeste, Insolence, Love don’t be shy, Angels powder, etc. The closest one is Angel’s powder but Mallow is the best most perfect version, this is and will forever be in my collection, they nailedddd that Violet whimsical candy smell. This is powdery violet candy. Nothing bothers me about it and I wouldn’t change a thing a about it. - I wanted to love Insolence for the longest time, I kept that pretty bottle for years and I just never got to wear it, it was too powdery and too mature - Love don’t be shy is not even close but I can see why people say it reminds them of this, it’s a candy like flowery perfume but with marshmallow and Orange blossom as opposed to violet, sugar and raspberry. - Celeste, which I also love, is in that same whimsical powdery violet world but this one is more violet, more powdery and instead if that candy like raspberry and vanilla, it’s paired with that same Bianco Latte DNA, strong warm creamy sweet vanilla (is not candy-like) - And last but not least is Angel’s powder, the closest to them all. I do have to say they smell very very similar and when I first smelled it I thought I would immediately buy a full bottle because it smelled so similar to Mallow. But do not be mistaken, this is like the angry, potent, older more rebellious version of Mallow, this is the older sister that is not innocent anymore and has been out partying doing her nails and lines. She looses that whimsical magic candy-like youthful touch and it becomes punchy and almost astringent, I don’t know if it’s that nail polish or the coke note but this one is obtrusive and sour almost metallic, you can almost taste it in your mouth, so yeah the best word for it is Astringent. Mallow will always be in my top 5 and the bottle is one of if not my favourite bottle ever. The reviewer below mayoprincess nailed the purple fun dip description

I ordered a sample of this and have to say I really didn’t like the opening initially, which was quite heavy on the violet, but it mellows down quite quickly into an absolutely stunning powdery scent that I just can’t get enough of. I immediately bought a full bottle! When I tested my full bottle, I found it wasn’t anywhere near as violet heavy as my sample. So keep this in mind and give the perfume time to settle before passing judgement. Mallow is a creamy raspberry, almond, vanilla, violet and powdery musk. The notes are so beautifully blended. This immediately lifts my spirits and puts me in a good mood. The scent is like a comforting, heavenly embrace that wraps me up in a fluffy cloud and makes me feel calm and relaxed. This is such a mood enhancing scent for me. Especially if I feel stressed or my mood is low. I find it really very addictive and intoxicating! There’s also something quite nostalgic about this that I just can’t put my finger on. This does have a Swizzles Parma Violet sweet kind of vibe in the background. If my guardian angel had a scent, it would be this! This would be perfect for spraying before bed, for cool/cold weather, daytime or evening. I do think it would be too much in the heat of summer. It’s strong and long lasting, but I do think it has the potential to be nauseating if over sprayed. I only needed 3 sprays of this (one on each wrist and one on my chest) and I could still smell it over 24 hrs later. This isn’t like anything else in my collection, so for me and how it makes me feel, it’s definitely 100% worth the spend. It’s a new favourite! This isn’t a safe blind buy though. I’d definitely recommend testing this, but this is really is gorgeous in my opinion. I’m addicted!

I recently received a sample of this, and I adore it. It's powdery, but in a youthful, ethereal, pastel-fairy kind of way rather than an overly mature or vintage way. The raspberry note is prominent in the opening but isn't too sharp or synthetic, which has me absolutely overjoyed because most raspberry notes in fragrance are way too sharp on my skin. I can see why the comparisons to Oriana are being made, but at the same time, I understand why people say they don't find the two similar. To me, Oriana is an assortment of glossy fruit-flavored hard candies in a bowl alongside some marshmallows, a tiny bit powdery from the marshmallow note but not significantly. But Mallow is more like a powdery, chalky, raspberry-flavored candy, like if there were raspberry Smarties. However, my biggest complaint is that Mallow does not last on me at all. After two hours I have to press my nose right up to my wrist and inhale deeply and even then, the scent is faint. For a fragrance priced at $200+ for 50ml, that performance is not good enough. I might buy a 10ml decant or a partial though because it smells so good to me.

Grape Fun Dip, parma violets and a woody ambery vanilla base on me! Better for colder weather for sure. At first I perceived this as a high end hair spray in a grayish purple metallic bottle (not a bad thing to me) Don't know if it's full bottle worthy for me yet because I want to see how it performs throughout a whole day. I feel like an imp-like purple sprite would leave a trail behind that faintly smells like Mallow ☆ If you are like me and love doll head or candy scents but want a little more depth and something that fits colder weather you will love this. As long as you can tolerate a subtle plasticky note (I enjoy the smell of plastic though). The drydown is also beautiful; sugary vanilla powder pressed Too Faced eyeshadow palette to me. update: 9/10 performance on me. I smelled like a purple grape and marshmallow swirl scented doll all day. Which is all I could ever want out of a perfume. Still a little pricey for a full bottle for me but I need this in a travel decant effective immediately lol.

Absolute beauty. Universal and signature scent worthy. It smells like a perfected version of other violet raspberry perfumes I've tried. The violet is present, but it's not too strong or powdery (which is something I've had issues with before). The raspberry isn't medicinal, and the amount of sweetness is just right. It just smells gorgeous and smooth and perfectly blended to my taste. Good lesson to not avoid notes if you see them, I only got a sample of this by chance, I was afraid of the violet because I don't like lipstick scents usually. It lasts a long time and projects pretty well too. I had sprayed just once from the sample before going out, and when I returned home I had someone from my household say that they could smell it downstairs where I left my jacket, and at that point it had been some time after I returned. Great longevity and sillage in general, but stays even longer on clothes.

as someone who loves ldbs & oriana, after seeing people say mallow smells “just like it!” i knew i had to try!! anyways this does not smell the same as either one of them. sure they’re possibly blood-related, but it’s not like they are twins or sisters. it’s more like they’re second-cousins. mallow really has the most gorgeous sugary, powdery scent. honestly i feel like this is even sweeter than ldbs & oriana, but it’s not overpowering? it’s like if the sugary marshmallow note in both of those perfumes was sprinkled in chunks of parma-violet flavoured cotton candy, with a cutesy little vanilla pod and some freshly picked raspberries to garnish. she’s cute, she’s dainty. i feel like this is what a fairies skin would smell like. has a slight grape scent to it aswell, sort of like those grape pixie sticks like someone mentioned below!! lasted 10 hours on my skin, projection is quite nice too :)

agree with reviewers below that it's Insolence plus Angel's powder by BTSO, but BTSO is a later release so apparently it is rather more likely to have copied Mallow I wonder who the nose behind this one is, cause Anne-Sophie Behaghel did Angel's Dust and loads of Sora Dora, too, I assume it's her again. Sora Dora and BTSO are quite comparable price-wise but I am really starting to feel like Sora Dora's creations are all quite derivative of big hitters from some years back. I do like them a lot, but almost each time my first thought is, "oh this is very familiar" UPD: ok turns out I’m partial to powdered sweetness of heliotrope and violet It’s very sweet and overtly feminine but somehow it’s my thing apparently. Thoroughly enjoying my own scent bubble. Btw projection and sillage are great

I was put off buying this for a long time because of the violet note. I'm not a fan of purple florals but I don't get much of it in Mallow. To me, it's very similar to Oriana by Parfums de Marly, but the sweetness is slightly toned down and you also get some of the green, fresh notes from Princess by Kilian. If Oriana was too sweet but Princess was too green, Mallow is right in the middle, and my favourite out of the three right now. If you like either Oriana or Princess, there's a high chance you will like Mallow as well. The performance on Mallow is much better as well, I get up to 8 hours longevity with moderate projection. You will not struggle to smell this throughout the day and it's a very pretty and uplifting floral fragrance.

I had been looking for a violet-prominent fragrance for a while and have found it. It starts somewhat plasticky and tart, but as it dries down, it becomes incredibly good, developing into a scent that is sweet and light. Mallow fuses airiness from the violet with depth from many other notes, notably the heliotrope and the almond notes. To me, it has a nostalgic quality, reminiscent of parma violets or pastel candy bracelets. I can't detect any medicinal qualities to it as many have pointed out. Perfectly unisex (some may say it leans towards being feminine, but I disagree), can be worn all year round. Maybe a bit pricey to some, but I don't see any alternatives beating it in terms of performance.

In the opening this had an overwhelming smell of hairspray that I was not a fan of. But as it dried down the fluffy marshmallows started to come out, followed by some candied violet and raspberry. Then to tone down the sweetness just a little I pick up on some of the pink pepper. On my skin it lightly resembles Celeste by GT, but the violet is much stronger in that one. Here the violet isn’t a main character but more of a co-host amongst the marshmallow and raspberry. I also see the comparison to Oriana but Oriana is much sweeter and has a strong orange blossom note. Overall a pretty scent and perfect for spring time!

Mallow is really good, a super sweet & enjoyable new release! She is nostalgic in the best way. Perfume reminiscent of fun, fruity 90’s beauty products, evoking vintage Aussie and Aquanet hair spray. The fragrance of the luscious air that fills a room when of a group girls getting ready for a night out. A mixture of makeup, hairspray, lotions, perfumes, hair being curled and body sprays. I personally think it is much closer to IAIA Zeromolecole than LDBS. All three fragrances are in the girly sickly sweet category and you can’t go wrong with Mallow if sweet fruity gourmands are your thing!

If I was Mallow I'd be so offended at these comparisons, lol. I don't get LDBS at all. Celeste I can see some parallels but I would hardly put them in the same category (all they have in common is that they're sweet violet fragrances, but they're very different). If I had to really compare to any fragrances, I'd say it's a sweeter take on Maison Violet's Pourpe d'Automne. This actually straight up smells like a purple marker. Remember those fat scented markets from the 90s? This is it - PURPLE. Grapey, powdery, synthetic. It's unique, playful, and feminine. I'd wear this.

🍇 Some people love it, others hate it. I fell for Mallow. Mallow drapes the air in a golden-purple cloud—soft as dusk light and threaded with nostalgia. Raspberry sugar and gentle musks swirl together in the opening, giving an airy sweetness that never overwhelms. Soon, violet blooms at the heart, adding a tender, powdery elegance, while ambrette lends a warm, almost skin-like sensuality. It’s dreamy, comforting, and tender, lingering like the trace of a cherished memory. 💌 Samples available at Nectar Atelier.

Loves it, smells like purple pixie dust (grape pixie stix candy + a little powdery violet). After a few hours dry down my hair dresser commented I smelled like cookies. Pricy but good longevity and the smell is PURPLE in a bottle. Update- wore it again for a workday (6am-430pm for me), I could smell it the ENTIRE day!! Even after I exercised, finishing about 630pm, I could still smell it! Longevity is wonderful. Kinda expensive for a bottle but worth it considering the great longevity

Just got a sample of this which will probably translate into a full bottle as my wife loves it! Initially you get that raspberry/bubblegum smell but it's never as out there as something like Angel Nova, the dry down I get that powdery violet with a hint of sweetness but I think you would be hard pressed to identify it as raspberry if you didn't already know it was there. I can't really say it smells like what the Vloggers would have you believe but it is definitely going to be a buy.

Mallow smells exactly like violet marshmallow to me and I LOVE it!! It's sweet and just so comforting!! It has a Love Don't be Shy feel to it also, which I don't mind since LDBS is also one of my favorite perfumes. Mallow lasts a good 8+ hours on me and projects for the first two, then becomes a closer scent bubble for the rest of the wear. I just love being surrounded in a cloud of sweet violet marshmallow! I could bathe in Mallow.

This is really pretty. Mildly Sweet & Powdery Purple Florals. I heard that this shared a similar dna with GT Celeste....Not even remotely comparable. Mallow imo is much more refined and grounded. The orange blossom and almond combo really help keep this from crossing over into "vintage" smelling territory, which I find purple florals have a tendency to do so. Great option for these upcoming transitional spring months.

I have to give my opinion on the comparison to Angel’s Powder from BTSO, yes they are similar perfumes, they are the same vibe, but they are not the same perfume, Mallow is more sweet and warm, candy-like and addictive. Angel’s is very astringent, very pungent and sharp, that nail polish note really comes through and is not as smooth as Mallow, completely different experiences with these

I had a sample of this and swapped it without even trying it because I usually hate powdery fragrances. I ended up swapping for another sample just to see...and this is in the same family as Oriana which I LOVE. Seems like there's this tiny niche corner of powdery perfumes that I actually CAN like. All those crushed smarties ones are FOR ME. 😍 I need to buy a bottle of this asap.