Mind Energy

It smells like an old castle with wooden floors with lavender scattered around and some prairie flowers. I love it! Winter-spring-fall fragrance.

If I had one word to describe this it would be crisp. It achieves this crisp freshness without using any citrus (at least obviously to my nose), which is a nice change of pace. Instead of citrus, there is a static-y pepper and geranium airiness that gives an uplifting and stimulating feel to it. The cedar comes out much later in the dry down, but as always, I wish the cedar was a larger player. Still, I appreciate the floral feel that avoids being generic or "perfume-y". If I had to paint a landscape of this, it would be in a simple backyard garden in springtime, when the breezes bring a freshness of life and alternate between the chill of winter leaving, and the warm promise of pleasant days ahead. There is a buzz to the air and mood, as if expecting a change that has yet to come. You are feeling relaxed, yet invigorated, and decide to pick up that long neglected book. The projection is there without being too loud, and the longevity is super impressive. Lasts all day on skin, and days on clothing. Anything more than 1-2 sprays gets a bit too loud for the first hour. Very gender neutral, I could see this working on many different types, from your grandma to a dirt-caked landscaper. As with the other Nue Co. fragrances, they are marketing this as "patented neuroscience technology" to help you do one thing or another, in this case to focus. The science seems a bit opaque to me, but I do think there is definitely a link between fragrance, our olfactory, and our brains. I'm not convinced they are doing anything special with scent molecules that can't also be found in other top notch fragrances, but I will say I do get an uplifting feeling from Mind Energy. Plus, the placebo effect is a powerful drug.

I picked this up for a very low price at TJ Maxx. It strongly reminds me of a the discontinued Acqu Di Parma Cedro di Taormina, which I used to wear often. However, the ADP is richer, and a more luxurious experience than this. If you like this but want it elevated even further, go for that fragrance. For what I paid, it was worth it. But I wouldn't pay retail, or even half of retail.

Very uplifting for the senses! A crisp and clean energy boost of geranium and something fruity (raspberry?). Can’t say it improves my concentration, but it does put focus on the moment I’m in. Highlighting it with its elegant freshness for an hour or so. I can advice anyone ready this to also try the other two fragrances, they’re great.

It's like tropical surface wipes in a bottle. I smell like a deep cleaned a pepper mill.