90 Pure White

If you find at a rack store it’s a no brainer! 25 dollars at Marshall’s and couldn’t be more happy with this scent. It smells so clean without being too floral. The grapefruit, musk and tea leaves are the dominant notes with a nice edge of floral and is powdery dry vetiver in the base. The best dumb reach office scent in my collection. Everyone will like this, no chance to offend anyone. This is a scent that isn't powerful but still gives a clean vibe, perhaps for someone that isn't in to grabbing a room full of attention. This could easily be worn by a women but doesn't make me feel I'm wearing womens perfume. I feel it’s more masculine than 78 Green but barely. This is my 3rd fragrance from the icon line and so far they all have been way above their weight classes. Best for spring and summer and surprisingly it last for about 6 hours on skin. At first I thought it would be weak but still going and is very relaxing smell reminiscent of a clean spa or hotel lobby. Maybe even a fresh laundry vibe. Give it a try if you get the chance to get from discounters. 8/10 with an extra point for low price!

This stuff is absolutely incredible. I don't understand the people that complain about the longevity and projection because not every scent is meant to be that way. How good does it SMELL?! Well, this one is absolutely incredible to me. I couldn't stop smelling my wrists. Immediately bought a backup bottle because even if I need to spray a bit more often, I don't mind because it's really cheap but smells so good to me. Smooth high quality that just lifts the mood. Something so clean about this. I could smell it on me for a couple hours easy, and the whole time I loved it. Green Tea, a bit of citrus and a nice woodsy and musky base. Just enough depth and you aren't going to offend anyone with this scent profile. I wish I would have bought this the first time I saw it, but I passed because of the idiots reviewing on here made me doubt it. ALL of the Banana Republic scents are an amazing quality and for the cheap price they are a no brainer. Don't sleep on this one. Perfectly Unisex.

I got this along with 78 and Tobacco and Tonka from the same line. I love how light and airy this fragrance is. It opens a bit strong, like all of the Icon fragrances, that opening quickly dissolves though and leaves you with a beautiful and well put together scent. This one is definitely weaker than the other two in terms of how it projects and how long it lasts, but like 78, it is awesome for layering and stands well on its own if you are willing to reapply once during the day. The middle notes to me are most reminiscent of clean laundry mixed with chamomile tea, i know that's a weird mix, but that's what I am mostly reminded of, it is a very pleasant and calming scent. Simple, but wonderful. I love the Icon line and I know I wont be able to resist getting more when I see more of them crop up where I live

If you're a Byredo Blanche fan... please don't come after me. 😂 I know it's not the same fragrance, and Blanche is still on another level. But I completely understand why people make the comparison because the resemblance is definitely there. No, Banana Republic 90 Pure White doesn't reach the refinement or depth of Blanche, but for the price, you simply can't ask for more. It delivers that same clean, airy, musky vibe that makes you feel fresh and elegant. To me, this is one of the best—if not the best—fragrance in the entire Banana Republic line. It's classy, understated, and smells far more expensive than it is. Again, Blanche lovers, I get it... it's not a clone. But it definitely reminds me of it, and more than I expected.

This is a very great fresh fragrance that suffers from poor projection and sillage. I also have Linen Vetiver, 17 Oud Mosaic, 78 Vintage Green and Grassland and they are all great fragrances but lack Umph. I would rate all, but 17 Oud Mosaic which I would rate 4/10 because the fragrance is not very good, 6/10 because of this issue. However, if you can handle 16 sprays these scents are totally fresh and non-offensive in any way, these fragrances may be for you. In that case I would rate them 8/10 (except 17 Oud Mosaic, 5/10) I picked these up for ~ $35/ea for 75ml on The Perfume Spot. Other sites are charging $70+ and I would not purchase these for that price.

This is soooo nice. A wonderful clean unisex scent, but not too common. Initially it smells very similar to Bal D’Afrique. Comparing side by side, Bal D’Afrique has more fruity floral on top and stronger vetiver in the base. The fruity top notes stay around longer, which helps keep the interesting feminine twist to the dry woody vetiver. 90 Pure White opens up with vetiver and fruit just like BDA. As it loses the fruity top notes, the vetiver also dissipates and gives way to a dominant (yet refreshing) tea & musk skin scent.

This starts off real pleasant kind of grabs you right away, I know some have complained about performance, so it must be skin chemistry or they are light on the trigger. For me this is kind of addicting smell. On my skin this last an easy 6 hours but ha a tight scent bubble, say arm length. I have found in the Icon line they say “unisex” but some lean way more masculine and others way more female, but.....this one probably is very Unisex, and it is pleasing to both genders.

The tale of most Banana Republic Fragrances is that they smell good but don't last. 90 Pure white is no exception. It has a perfect warm weather scent, which suffers from poor performance. This fragrance has a subtle citrus accord, which is beautiful. If found at the right price, get two bottles and overspray if that is your thing. It's all good, but the performance is 3 hours at best.

God the first 5 minutes of this is perfection, and then sadly it’s gone. Within 30 minutes it’s all but a faint memory. I purchased this second hand at about 20 usd I’m ok with it 4/10 performance 10/10 smell It’s the beginning of summer and I take back the fact this last for 30 minutes it last for a couple hours at best. For the money it’s perfect.

This is perhaps my favorite white musk. The fruity floral opening of berries, violet, and green tea settles quickly but never all together leaves. This means that hours and hours later you can still smell the memory of the opening on a bed of beautiful musks. Inexpensive as well, which is appreciated.

This light, air, a bit powdery. Lemony. I love pure white for the office , no one will be offended by this, impossible to over spray. The quality for the price punches wayyyyy above it's weight class. This will last an 8 hr shift in an office setting. $25 winner. The whole icon line is amazing

Absolutely delightful. I had to take away my spring mark and only mark it Summer. It's at it best in the summer. In the past I like to layer this with Starwalker. Currently I'm laying it with Bath and Bodyworks Musk. It's just a really fresh combination. Clean. Clean clean! 🤸🏾♂️

This review is an on skin review. This is an easy review, as this smells like "Bal d'Afrique". Anyone that says it doesn't, is simply put, not telling the truth. In fact, I prefer this one as it is less root-y and pickle-y. Making it much more wearable and prettier. #JustSayin

For years I've been looking for a modern replacement for the sadly extinct Emporio Armani White for Him. This is the closest match I've found yet, and I'm thrilled. For sillage and longevity, though, it is lacking. I guess it's true that you can't have it all.

Thought it was OK the first few times I wore it. Then I wore it on a really hot day and it seemed to come alive. Great scent when you’re not wanting attention, and just want to smell amazing. Perfect for super hot summer days.

Pleasantly surprised. It’s perfectly unisex, the scent is excellent, so clean, very comforting. Smells like someone you can trust. Id say the performance is average. It’s a steal for the price, highly recommend.

Fresh clean sun dried linens. Not strong, I haven't gotten my hands on some Iso-E yet to push the strength. But I will mix it with Iso, it's too nice to not try to manipulate the scents performance.

Pure White type of feel with clean Citrus & somewhat Floral type - sharp, intriguing, natural. Opposite of congested. Expensive smell 5 out of 5 yet $20 something @box stores

Think Dior Homme cologne but with a sweeter lemon as opposed to a tart lemon , and add green tea. Summer and office banger. Niche quality for $20 at rack stores.

The tea note in this one is really relaxing. Its a great non offensive all year round scent with the only draw back being its longevity.