New Bond St.

This is so beautiful. When you first put it on you may feel this leans a bit feminine. However, give it about 10-15mins and this is when the fragrance will reveal it's true unisex profile. In fact, I believe this works even better for men than women. Not that it leans more masculine, but in the sense of someone smelling this on a woman may short shrift it as just another woman wearing a pretty perfume. Whereas, the person smelling this on a guy may double back, analyzing the smell more and instantly become intoxicated by the juxtaposition of the scent and the wearer. Especially if you're a sharp dressing gent. Altho this is a fun scent, it's very versatile. You can wear it out for dinner, date night, upscale clubbing, Winter, Fall, Spring, daytime, evenings...I just wouldn't wear it to work and I wouldn't wear it in the Summer. That's just me. This scent is suppose evoke intrigue. Make people inhale as it hits their nose; DRAW them in as they find out it's you. BUT, a little goes a long way. If you drench yourself in this, safe for going clubbing, you will noticably see people trying to scout out the person to move AWAY from. And it LASTS! The house of Bond have really beautiful scents that's not always going to be obvious loves from the beginning because your nose may not have a reference for what it is you're smelling. Like, if you smell a blue scent the reference is clear (e.g. shower gel, soap, axe body spray, etc..) and whether it's generic or not, it's going to "smell good" to the majority from the first whiff. But in the case of unique scents, it takes time for you to resolve if it's good or bad because you have no reference. Reference is everything. If that makes sense. Until the next inspiration!

I FOUND BOND NO 9 NEW BOND ST. AT TJ MAXX YESTERDAY!!! Sorry for the caps, but it's pretty exciting! I had never seen a high end niche fragrance like that at a rack store, but I had never been to that TJ Maxx yet. I went to Ulta before that, and then to TJ Maxx, and back to Ulta to ask the people working there if they had tried that Bond No 9 fragrance, and they hadn't even heard of Bond No 9. I already had their sample pack, so it wasn't a complete blind buy. I looked it up online, and it seemed like a good scent. I love gourmands. I was wary, because it wasn't one of the samples that I had tried, and also they had it in the feminine fragrance case. I ran back over to TJ Maxx and pressed the button to call someone to help me, and I bought it. I opened it right after I got out the doors, and the only complaint I have is that the cap is busted. But the box has the paperwork to sign up for their special club or whatever, so it's not a tester bottle or anything. It feels like it's full. I like the scent. It's sweet, but subtle, with a strong initial milk chocolate scent, that dries down to vanilla and some floral aromas too. I'm happy with this purchase so far.

THIS IS SO GOOD! New Bond St is definitely slept on. Im a big fan of Nomad and NY Nights and this one is right up there with them. Cozy, warm, cocoa-y, nutty & toasty. Freshly baked bread & cookies. Smells like you work at a bakery and that scent is just clinging to your clothes. Its savory & sweet but not "cupcake sweet" - its an airy, unisex sweet. PERFECT scent for fall or winter. Absolutely delicious. Hot cocoa by a crackling fireplace. I dont get Cocopuffs reference AT ALL - Cocopuffs are a sticky, artificial & fake chocolate smell. New Bond is definitely not that. I am an absolute SUCKER for a good lactonic or nutty gourmand and this just checks allll my boxes. It smells like a big warm hug. I got a 2ml sample and used her up in 2 days flat. Full bottle ordered immediately! I spray it before bed and wake up to my whole bed smelling like a fresh bakery. It lasts FOREVER and really clings to clothes and fabric. Although she is eternal, shes not quite *beast mode* because the scent itself is meant to be airy and ethereal. This would be very office safe. Run dont walk for New Bond St! So underrated! One of the best frags Ive ever smelled!

This is like wearing cookies and milk...reminds me of Comptoir Sud Pacifique's Amour de Cacao..I really like this perfume, although the sillage isn't there, it sits n stays close to the skin and requires reapplication every few hours. At first I was disappointed, as this was a very expensive blind buy. But, went back to it yesterday and was really enjoying it. Would I buy this again? I'm on the fence about it, but am liking it for right now. NOTE- like I said, this is a perfume you will have to reapply, and the sillage is not really there. Great to wear for yourself or in a situation where you will be up close and personal with someone, as you won't overpower them with your scent, you will just smell good enough to eat. It has a nice lingering on clothes...smelled it the next morning. EDIT- I may buy this again after all. 🙂First time I wore this out, I was complimented and asked what perfume I was wearing because it smelled so good..like a warm Nutella sandwich or a chocolate chip cookie. By a man, no less.

I absolutely love it. The first thing that came to mind when I smelled this perfume was that it was like I was wrapping myself up in some sort of cardamom ice cream or something. Unlike a lot of the perfumes that delve into the realm of sweet things, though, New Bond is neither a sugar cookie nor a toasty caramel-- it's rather a spicy flavor that is grounded by earthy and nutty flavors like chocolate and vanilla. The cardamom is perhaps just something I'm perceiving because of the similarity in the various terpenes that overlap between the different spices and scents. Bergamot and lily of the valley, though, are the only two notes that are more purely floral rather than earthy, and these add some brightness and depth. It's got a powerful sillage, even though it isn't super long-lived.

Absolutely beautiful!! Definitely in my top five fragrances & is borderline about to become my signature scent! I was very very sad when Bond No9 ILNY for All was discontinued. But then they released this which smells just like it!!! All hope in humanity was restored haha. After reading comparison reviews here, I bought a few bottles. I am enamored by that gourmand, confection blend with that beautiful hint of nuttiness! The marriage between these notes make for a creamy, loving & memorable scent. I agree with the reviewers that it kinda smells like CoCo Puff Cereal. ❤️ All the better for me. I like smelling like desserts. Long lasting, brilliant projection, & a magnet for compliments! I wear this all year round lol. Definitely recommend.

I see this divides opinion. On me it's wonderful - a milky cardamom and chocolate drink, as sweet as honey and anchored by an earthy patchouli. The chestnut note reads as cardamom on my skin, and that's fine with me. Whilst it's sweet, the pepper is very apparent too. To me it's reminiscent of two fragrances - Cadjmere by Pierre Guillaume and a long lost love of parfumistas everywhere, Le feu d'issey. On the latter, the bottle being red makes more sense with the that noughties' perfume in mind, though I can't say I feel strongly the design suits the scent. It deserves a gold bottle, or maybe cream and gold. Absolutely spellbinding.

It kind of smells like replica by the fireplace but this one is more exciting to wear. I like replica especially in winter, but after smelling this one, replica smells so flat. I do not know if it just my nose because nobody mentions, but it got boozy feel like rum or something. It is creamy, nutty, sweet in the opening but calms down in the mid. It is a gourmand fragrance. It is not my top choice fragrance but it could be top choice for the right occasion. I will test drive it during skiing vacation and see how it does. I get like 8-10 hours longevity but it projects heavy in the first 2 hours and sileage is also very good.

I loved this the first time I spritzed it at the counter. My Significant Other did not. But I kept thinking about it and a bottle came to my attention and I had to have it. I still love this. The chestnut and cacao make a lactic sort of scent that lingers like vanilla milk. It doesn’t remind me of other Bond No 9 but I don’t have the I <3 NY for Everyone so I can’t compare to that. I see why people compare it to New Haarlem and I love that scent but the coffee is totally different in that to me. So happy to have this!

This scent makes me feel so cozy, Like I’m next to a fireplace drinking hot coco with my loved one. It is definitely a fragrance that I would only wear in colder months. It’s warm, a little spicy, nutty gourmand. I’d say anyone over 25 could rock this. This is either a love or hate fragrance. My husband and I adore this fragrance BUT if sprayed too much it can be cloying. I’m wearing this while there’s a snow storm here and it fits so perfectly. I wouldn’t wear it in fall, only winter ❄️

I dont get why people hate on this. Smelling it out the cap, and the first minute of spraying it on does smell overly synthetic I will give it to them, but it does not smell like “vomit” or “BO” at all. After it starts to settle, it becomes this amazing gourmand cocoa covered chestnut combo with a hint of sweet vanilla. Performance is good, lasts a solid 8 hours with average projection. Overhated and underrated. 8.5/10

OMG..... THIS IS SO SEXY. It's sweet but a scent that is truly unisex to me, similar to the unisex sweetness that's in Kilian's Angel's share, and it is better than Angel's share. I'm a woman and I would wear this! And sorry to be vulgar but this make me want to take my lovers underpants off with my teeth! Never tried anything like it. All the notes are exactly what I smell. So so sexy.

Imagine sitting by the fireplace on a cold day sipping on hot cocoa with marsh mellows in a cozy sweater. This the feeling I get when I spray this on. It makes me feel cozy and reminds me of comfortable days at home when it's cold outside. The cacao and chestnut are definitely very prominent notes. I think the blend of notes work together perfectly.

Great gourmand. Gives me cozy but sexy vibes. Lily of the valley saves this from being cloyingly sweet. Sweet and creamy, sexy & delectable. Go easy because the sillage and longevity are 💥💥. A little does go a long way. I have ILNYFA and they smell almost identical. So getting both would be redundant.

Tried this one today and love it. This is very gourmand for sure. I think it is similar to Jo Malone Honey Crocus on paper but need to do a skin test. I do think the price is a little high but that is Bond. I get chestnut creamy and chocolate with a milky vibe.

I have to add more. This is my all time favorite cool weather fragrance! I’ve worn all of my others within a few weeks just to decide for certain how much I love it and the verdict is just that. I’ve fallen in love.

I absolutely love this one. To me, it's like a spicier version of By The Fireplace and lasts a lot longer. I smell so delicious right now!

After I have worn this a few times I don’t get the Jo Malone but do smell that pepper milk thing in Le Feu d’Issey..... good call.

Bought 4x1.7ml samples for $10. VERY milky, in a good way. Great chestnut note. Spicy on the warm down. 7/10

Full Disclaimer -- I am not a huge fan of Bond No 9 & a majority of their fragrances, but I actually like this one. Personally, I don't get all the negative reviews. New Bond St is slightly lactonic, nutty, & chocolatey goodness. Probably not as loud as their other rich gourmands such as Tribeca, NY Nights, & Chelsea Nights, but louder doesn't necessarily mean better. I really like the lily in this fragrance because it gives a touch of white florals without going in a heady direction. I totally get the comparison to Trussardi Passegiata, but I like this much much more. Trussardi's was too screechy for me. New Bond St is more well-rounded overall. I think it's FB worthy for me; I also love the loud bottle design lol, something Bond seems to excel at.