Pure Sugar

STRAWBERRY & SPUN-SUGAR. Inspired by Burberry Her/Baccarat Rouge 540 Maison Francis Kurkdjian, this beauty opens with a sweet, fruity burst of strawberry with citrus nuances from grapefruit, and deepens into a peppery floral heart of plum blossom that has an airy, whipped, spun-sugar quality with a savoury nuance, all resting on a softly spicy praline base. Average performance. Contrast to Cloud Ariana Grande: These are different but there are some similarities with fruity floral overlaying fluffy sweet spun-sugar base. PS is more fruit-forward. Both have Baccarat DNA, although PS is closer to Burberry Her. Roughly equivalent performance. Contrast to Thank U. Next 2.0: These are different but there are some similarities with fruity floral overlaying fluffy sweet spun-sugar base. Both have Burberry Her/Baccarat DNA, and roughly equivalent performance. TUN2.0 is more fruit-forward. Roughly equivalent performance. Contrast to Dream Moon Pacifica: These are different but there are some similarities with fruity floral overlaying fluffy sweet spun-sugar base. Both have Burberry Her/Baccarat DNA, although DM leans closer to BR 540/Cloud, while PS leans closer to Burberry Her. Roughly equivalent performance. Overall: Beautiful and popular scent profile, with above average performance. If you don't already have BR 540, Burberry Her or any of the many dupes/clones they've inspired, this one is worth checking out. It's a love for me. Enjoy!

Hella blindsided but my reaction, but I actually freaking love this. This was a blind buy after seeing it at Walmart and eyeing the bottle for months. Great marketing on that front- the bottle is strange in a cute way! I hate ugly bottles, it actually deters me away from scents that can potentially be amazing, but I don’t mind seeing this on my dresser! Back to the review though, yes this smells like Cloud. However, it’s less cloying on my skin, and smooths out way better. I smell the saltiness that you find in Cloud and Burberry Her (making it BR540’s very distant cousin, I wouldn’t say dupe). I personally can’t pick up on the individual notes (still new to fragrances so my nose is wildly confused lol), but I can say it it mellows out to a beautiful, sweet and salty, cotton candy scent that isn’t too much. For $25 it’s an amazing Cloud dupe. Cloud on me leans more salty, sweet, and coconut-y, but something about it throws me off. I like this more than Cloud, and may layer it with Burberry Her for more of a beast fragrance. But alone it smells really pleasant and has lasted a solid 8 hours. Wore it to bed, felt super cozy, and it’s still kicking the next morning!

I bought the set of four of these from Ulta when they were on sale last year, and sort of forgot I had them. The white one (Love, unfiltered maybe?) was in rotation for a while, but the other three got lost in my drawer and I just re-found them. And I'm glad I did -- this one is sweet, but grounded by the jasmine, and feels a little musky, even though that's not one of the notes. It's not a huge throw-er; I don't smell it much further than my extended arm, but when it's up close, it sort of radiates a subtle, fruity floral that I just *like*. If it lasted longer (it seems to fade fairly quickly), I'd be much more enamored with it, but for what it is, I like it.

Ok, so I JUST got this today at Burlington, and when you first spray it, I get straight alcohol. So dont sniff right after spraying lol. After letting it sit for a few minutes, it smells like this delicious soft strawberry scent. It smells so delicious. I cant speak on longevity just yet, but I'll update after a week of wear. LET ME PUT YOU ONTO SOMETHING: Pure Sugar Juice layered with Oil Perfumery's Cry Baby by Melanie Martinez. Together these would be a dream team. As soon as I smelled this I knew it would pair so well with OP Cry Baby. And I know it will last much longer layered with an oil.

It really does smell like a mixture of Cloud and Her, it has that very light fresh sweetness Cloud has on me and that light strawberry scent Her has. There is a soft sweet baby powder scent, but it can be a bit hard to tell. I think it’s more similar to Her, kinda wished I got this first so I didn’t buy Her since I like this a lot better, Her on my skin now has more of a synthetic strawberry scent while the strawberry in this is lighter and creamier. Doesn’t have the best longevity but those two other perfumes don’t either, so I’m not mad at it.