Ajwaa

So... i’ll use this space for therapeutic platform concerning our collective/individual fragrance journeys. I love Lattafa. It has given me so much knowledge and joy. My nose grew so much. I can actually say that my fragrance journey made me a better, more analytical, more attentive person. Now, my point: if you think you have enough fragrance that you will never be capable to wear, if buying online is starting to become an addiction or an anxiety, if searching for bargains is seeming endless, if you have said “now, this is my last blind buy” and it wasnt: we might have a problem. The thing is: it will never stop, unless you focus on stopping. The combination of bargain prices and their quality-price ratio, the “new perfect clone” we see on a new youtube video. The “ill just get these two extra, even tho i only want one, but if i get these two ill get free shipping” Buying samples is just another problem, and this is what concerns this fragrance, Ajwaa. When i first smelled it i absolutely hated it, gave it no mind and moved on. But something about it kept calling me - so i got a sample. Sprayed it again and enthusiastically thought “whew! Thank god i hate it (so i dont have to get it)”. This in itself is already a problematic and addictive thought. Sprayed again and slowly but surely it started taking me hostage. “It cant be... i hated this! (Sniff) !!! (Wait... wow... no)” - the sweet resins had couped me! Two weeks later and a bottle is on the way. But consciously knowing this will (hopefully) be one of my last fragrances on my journey. Lattafa is only responsible of being a really obnoxiously GOOD thing, it is the seeming endless world it offers that can become a problem. To anyone reading this: i apologize for the digression, but it felt needed. If you just want to know about performance: its one of the ghostly ones - its persistent but rather transparent. It will last on clothes to the next day but being fleeting, coming and going in wafts, for me at least. Hope you have a safe journey! And ultimately, shall it end for you as well - at some point!

Oven roasted dates. Black licorice whips. Sweet Hookah smoke. These are some of my favorite things, and this fragrance captures them perfectly. I have been waiting a long time for Lattafa to release this: a sweet licorice centered scent bolstered by Middle Eastern spices and incense. I've owned many licorice perfumes in my life: Opium Pour Home, Lolita Lempicka Au Masculin, Lattafa Raghba Wood Intense. This one stands above them all. It is the smell that I have always wanted. I imagine myself walking home on Halloween, devouring a bag of black licorice. I am wearing a black hoodie tinged with the scents of Hookah smoke and clove cigarettes-- because I've been at a party. Somewhere in the distance, there is someone burning leaves. So nostalgic. When other reviews say this smells of Haribo black licorice, they are not lying. The black licorice note only amplifies during the dry down, lucky for me. This is a sweet, intoxicating, mysterious perfume, with Oriental undertones. For anise lovers: this might be your holy Grail. I am wearing it while I am writing this, and I will tell you: it is getting me high. Since I was a child, I have been obsessed with licorice. I relished the black jelly beans that other children detested. Thirty years later, I've discovered that my French Bulldog Cooper shares my obsession. He will not leave my side when this is on my wrist and follows me around the house. I'm thinking about using it for training. Thank you Lattafa.

* Intense amber gourmand fragrance * Heady aromas of sweet, fruit, herbal, citrus, amber, smoke and incense * Powerful performer * Amazing presentation * Perfect for gourmand lovers * Works surprisingly well in warmer weather * Niche quality for just below designer price * Wasteful (but beautiful) packaging * Not good for those who dislike sweet fragrances * May lean too masculine for female users Lattafa's Ajwaa is a part of their higher end Pride line. It's a gourmand lover's dream, adding in a strong amber touch to the DNA. This is an intense and heady blend of sweet, fruit, herbal, citrus, amber, smoke and incense aromas. Sweet dates are what will immediately come to mind. This is as close to an actual food item as a fragrance gets. Naturally, this is perfect for gourmand lovers. It works in all weather, surprisingly even in warmer weather. This is a very powerful performer as well. Note that it is very sweet and the smoke and incense notes may turn off some female users. Presentation is amazing with a very unique and stylish bottle. However, the large wooden split opening box, while very impressive looking, is pretty wasteful once you consider you'll take the bottle out of the box and never see it again. I get that Lattafa is proud of the product == it is part of the Pride line, after all -- and wanted to give it top notch presentation, but the environment also has to be considered. Other than that, this is a complete recommend.

This is one of those Lataffa offerings that is actually a great window into the notes found in the Arabian Peninsula, where they are located. For that I must commend this perfume because when I spray it, I'm transported to a space with notes I'm unfamiliar with as an American. The "licorice" or anise is blended well with the dates and spices, and on the dry down you are left with a warm and sweet resiny spiciness from the elemi resin. I enjoy wearing this perfume at night but I recently started blending it with Lataffa's Ishq Al Shuykh Silver which has a pineapple note and now I can wear this as a hypnotizing fruity-spicy-woody combo during the day. Highly recommended as a purchase for those who like to experience something that feels culturally significant to the Middle East. I mean the bottle is literally in the shape of a date palm and at least for my tastes, looks pretty cool.

@Beffuhnee I would love to oblige but this is my most confusing fragrance. I mean lots of dates and thick sweetness with a lot of licorice. But I have close to 100 bottles and have smelled of tons of high dollar niche that unfortunately I can only afford samples of so I do have a slightly evolved sense of smell and taste, imho. But this perfume is so unique and unusual, almost too unusual. I don’t know if it fits in any occasion or what outfit would work with this scent. Again just confused BUT the only thing I do know for sure is that this is NICHE as hell and I love it!!! Feel like I muddied the waters. Sorry but it’s a unicorn!!!

dates & lemon 🍋 the lemon is very mild and soft and not the harsh kind. the date follows closely in the background of the lemon, on a base of some resin and incense. This lasts a decent 6 hours on my skin, with an arms length sillage. I saw someone saying this is similar to khamrah, and I don't agree at all. The only similarity are the dates (which are wayyy dialed down in khamrah in comparison) and the fact theyre both gourmands. unpopular opinion (according to the ratings): i could wear this any season. It's not too heavy for summer, except maybe for the hottest month. This is thanks to the lemon.

My first impression when smelling Ajwaa on paper was “meh, a bit simple”. Then I put it on my skin... oh heavens to betsy, this stuff rocks. There is, for some reason, a fresh cherry tobacco sitting in the bowl, unlit, of an old pipe that I get from the heart notes. I love it and who gives a fiddlers fuzz if the bottle is absurd! I won’t speak to the longevity yet. That always seems to improve with time on the shelf, following the first sprays. 8/10 right now. I found it for under 30usd on amazon. Worth every cent, fully recommend.

Got it today. Amazing smells like sweet dates with incense. Good performance. The bottle is so beautiful,the cap is metal. Comes in great packaging. The Lattafa house has probably the most beautiful bottles. This house will not disappoint you,also arabian houses overall. Great price also. I found in my 10 years fragrance journey that expensive niche brands usually do not give you the quality that you expect for that price.

I have a small bag of samples that include this one, and I keep gravitating towards it, since weather is cold. It's sweet, gourmand, and has that masculine tinge that reminsices tobacco. If I had to break down notes it'd be just super sweet dates mixed in tobacco sauce. Just awesome feeling and somehow keeps coming to my nose for hours. Lovely 🙏🏻

In my opinion, this smells like the most luxurious raisin in the entire world. Smells very similar to if you opened one of those cardboard raisin boxes and took a big whiff. The scent is very nostalgic, but I don't find myself wearing this an extravagant amount, maybe just for special occasions.

I've never smelled lemon used in this way, it gives the spiciness a refreshing vibe, makes it less heavy. Definatly a middle eastern smell but the liorice and lemon really make it different. Very good. I don't find too masculin ither. The bottle shape is unfortunate but. The scent is 🖤

i love this fragrance and am so happy to have it! It is a distinctive fragrance on it's own and doesn't smell like Art of Arabia III to me. Similar notes but different conclusions. I smell the fennel, I think; therefore, I believe it to probably smell like Legacy of Petra.

Me acaba de llegar y si superó mis expectativas, lo compre por los comentarios que dicen que se parece a Lolita Lempicka Au masculine y en verdad si le da un cierto aire al secado. Todavía no compruebo su sillage y duración, pero apuesto que no me va a defraudar.

I’m absolutely in love with this! It’s the perfect fall frag to match a thick wool sweater. To make it even cozier, layer it with Rifaaqat or Khair Pistachio by Paris Corner. OMG❤️.

Lattafa Ajwaa: A resinous fragrance with sweet date note and hints of lemon. Very unisex and perfect fragrance for fall and winter. A very good release from Lattafa :).

I like it on me but it's way better on my Hubby. He can wear it throughout summer, it lasts all day and he smells delicious. Teriaq is like the female's version of this

"Ever stick your hand down a man’s draws and play with the golden eggs and rub underneath them and smell your fingers ?!?!! " Enough Internet for today.

I have both Ajwaa and Memories of Petra- this is an excellent dupe albeit weaker sillage and projection. On me it wears closer to the skin. Love both.

Nose Note #155 Ultra-realistic sweet dates. Wow. Blown away. Has some smoke to it.

The date note is dominant in this bottle, but when it combines with the other, the fragrant tobacco leaf is the main scent you will smell the most from the opening to the very end. I also do not know how to describe it more specifically and understandably, so I will compare it to a fragrance with a similar scent that many people have surely tried, which is the Angel's Share DNA, specifically a very high quality clone of AS, Lattafa Zikra. They even placed these two bottles next to each other on the shelf, I wonder if that was accidental or intentional :) Take the Zikra bottle, remove the boozy opening note, and make this tobacco note richer, darker, intensely sweeter, more mature, and more masculine, and we will have Ajwaa. The first time I tried it, I had to exclaim, "OMG, what is this smell?" This tobacco smell is truly unique. It is so wonderful that I initially planned to get a full bottle, but wait a minute. Although the opening and mid phases are excellent, the final part is a bit disappointing; after about five hours, a strange scent exactly like soy sauce appeared on my skin. Initially, I thought the problem might be my skin, so I tried it on paper, and it gave a same result. Who would want to smell like they just got soy sauce splashed on them? I've lived few years in Asia, so I am very certain because I eat soy sauce almost every day, but maybe you would not recognize the soy sauce smell if you rarely or never encounter it. I wish it did not have that drydown so I could use it in rotation whenever I wanted a change of pace; it absolutely could have become an Angel's Share Absolu, Exclusif, Elixir, or Pure Parfum version, lol, that I would certainly adore, but unfortunately, it is not. Skin: 8hs Clothes: 10hs 8/10